Global Coaching Survey - Frank Bresser Consulting

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Global Coaching Survey 2008/2009 aFRiCa | of clients and the challenge to overcome existing cultural barriers. • Geographically speaking there are huge gaps: coaching features in Northern Africa and in South Africa plus Botswana and in Kenya and Uganda in the East and Nigeria and Gabon in the West, but the rest of the continent is still undiscovered in terms of coaching. • The use of coach supervision is widely spread in 4 countries. Remarkably, these have a rather “small” coaching industry (10-60 business coaches). In contrast, in South Africa with about 1600 coaches, supervision is not widely used. • There is a strong directive dimension to coaching in Africa. In 6 countries a directive coaching approach prevails and a non-directive approach predominates in no single country. Also, where it is undecided, it is mainly because there is simply no coaching industry yet. In nearly all countries, it is an issue that clients expect to get advice and direction from (potential) coaches. FRank bReSSeR ConSultinG & aSSoCiateS exCellent CoaCHinG SolutionS 1.2 main tHemeS Let us now have a closer look at the key coaching aspects examined in the Global Coaching Survey one-by-one (see next pages). www.frank-bresser-consulting.com 44 Copyright © 2009 by Frank Bresser Consulting | All rights reserved.
Senegal --/- Gambia --/- Global Coaching Survey 2008/2009 aFRiCa | Morocco + Mauritania --/- G.-B. --/- Guinea --/- Sierra Leone --/- Liberia --/- a Mali --/- Algeria - Burkina --/- Benin Ghana --/- Cote --/d’Ivoire Togo --/- --/- Tunisia - Nigeria - Gabon - Libya o Niger --/- Chad --/- Centr. Afr. Rep. --/- Cameroon --/- E. G. --/- Congo --/- Angola --/- Namibia --/- Dem.Rep. of Congo --/- Botswana - South Africa o Egypt o Sudan - FRank bReSSeR ConSultinG & aSSoCiateS exCellent CoaCHinG SolutionS Eritrea --/- Djibouti --/- Ethiopia --/- Uganda - Kenya - Zambia --/- Rwanda --/- Burundi Les. --/- --/- Tanzania --/- Malawi --/- Sw. --/- Somalia --/- Mozambique Zimbabwe --/- --/- Madagascar --/- acceptance and use of coaching aFRiCa ++ + o - - - - - / - Total agree strongly agree undecided Disagree Disagree strongly countries where it is unclear whether it is “disagree” or “strongly disagree” Question asked: Is professional one‑to‑one coaching widely accepted and used as a business tool in your country today? Only in Morocco is coaching already widely accepted and used as a business tool. In just another three countries (South Africa, Egypt, Libya) this is undecided. the 4 countries where the answer was positive or undecided: Morocco + South Africa o Egypt o Libya o - 1 3 8 - 36 48 www.frank-bresser-consulting.com 45 Copyright © 2009 by Frank Bresser Consulting | All rights reserved.
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