Global Coaching Survey - Frank Bresser Consulting

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Greenland (Den.) Global Coaching Survey 2008/2009 euRope | Iceland Ireland Portugal United Kingdom Spain France euRope FRank bReSSeR ConSultinG & aSSoCiateS exCellent CoaCHinG SolutionS Norway Denmark Netherlands Germany Belgium Poland Luxembourg Czech Republic Slovakia Switzerland 41 covered European countries (in alphabetical order): Albania Austria Belarus Belgium Bosnia and Herzegovina Bulgaria Croatia Cyprus Czech Republic Denmark Estonia Finland France Germany Greece Hungary Iceland Ireland Italy Latvia Lithuania Luxembourg Macedonia F.Y.R. Malta Moldova Montenegro Netherlands Norway Sweden Austria Slovenia Italy Croatia Hungary B. Mont. Malta Serbia Macedonia FYR Alb. Finland Estonia Latvia Lithuania Greece Poland Portugal Romania Russia Serbia Slovakia Slovenia Spain Sweden Switzerland Turkey Ukraine United Kingdom Belarus Romania Bulgaria Ukraine Russia Turkey Cyprus Full colours = participating countries Light colours = additionally researched countries Underlined country names = 27 EU member countries Country names with dashed lines = 3 EU candidate countries 27 EU countries Austria, Belgium, Bulgaria, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, United Kingdom 3 EU candidate countries Croatia, Macedonia F.Y.R., Turkey 11 Non EU countries Albania, Belarus, Bosnia & Herzegovina, Iceland, Moldova, Montenegro, Norway, Russia, Serbia, Switzerland, Ukraine www.frank-bresser-consulting.com 98 Copyright © 2009 by Frank Bresser Consulting | All rights reserved.
Global Coaching Survey 2008/2009 euRope | Estonia Latvia Macedonia * Albania Belarus Bosnia Moldova Montenegro 4.1 oveRview Serbia Bulgaria Croatia Cyprus Finland Greece Hungary Iceland Malta Poland Romania Russia Slovenia Turkey Ukraine There are about 18,000 business coaches operating in Europe. It is therefore the continent with the highest number of coaches. However, this is not evenly distributed; UK and Germany (nearly 20% of the European population) comprise around 70% of all business coaches on the continent. In contrast, only about 5% of all coaches are based in the area of the former communist countries (40% of the population). The density of coaches in Europe is 1 coach per 45,000 inhabitants (without Germany and UK it would be 1:120,000). The density in the European Union is 1:29,000 (which is the same as the density of coaches in USA plus Canada). The nature of coaching in Europe is generally characterized by a great diversity of coaching styles, practices and development degrees; probably due to the existing multiplicity of cultures and countries on the continent. Another significant element of coaching in Europe is the high degree of internationalisation and continuous convergence in the field. Generally speaking, there is a West-East and a slight North-South divide in the development of coaching. The Anglo region, the Founder Countries of the European Community and Scandinavia, have well developed coaching indus- FRank bReSSeR ConSultinG & aSSoCiateS exCellent CoaCHinG SolutionS Austria Italy Lithuania Belgium Czech Republic Denmark France Germany Ireland Luxembourg Portugal Slovakia Spain Sweden Switzerland United Kingdom Norway Netherlands In no country is coaching in decline. Pre-Introduction Introduction Growth Maturity Decline Figure: Current product-life-cycle stage of coaching in Europe Underlined country names = 27 EU member countries Country names with dashed lines = 3 EU candidate countries *= countries in the pre-introduction phase and possibly early introduction tries. This is less true for the Mediterranean region, and even less the case for the former communist area. Within each of these regions, however, the practice and development of coaching may differ enormously. Coaching may be far advanced in Europe, but there also remains a lot to be done. This is illustrated further by the following findings: Time • In 14 countries (all Western/ Northern Europe), coaching is widely accepted and used as a business tool. However, in 22 countries it is not. In 5 countries this question is undecided. • In 15 countries (mainly Western/Northern Europe), professional one-to-one coaching is far advanced towards becoming a profession. However, in 21 countries it is not. In 5 cases this is undecided. • In 16 countries, business coaching is already in the growth phase, in another 15 countries it is in the introduction phase. In 2 countries, coaching has already entered the maturity phase. However, in 8 countries, coaching is still in the pre-introduction phase. (see figure above) www.frank-bresser-consulting.com 99 Copyright © 2009 by Frank Bresser Consulting | All rights reserved.
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