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Perceptions of personal risk from sexual transmission of HIV 45<br />

TABLE 4<br />

Preferred logit models of pereeived risk by eues, experi<strong>en</strong>ee and<br />

re<strong>la</strong>tionship eontext for m<strong>en</strong> and wom<strong>en</strong> separately<br />

M<strong>en</strong><br />

MODEL: number 7<br />

[CN,C,N]<br />

Predetermined variables:<br />

Constant<br />

C<br />

N<br />

R<br />

C<br />

RN<br />

Wom<strong>en</strong><br />

1<br />

[CN, RN, C, N, R]<br />

Multiplicative increase in odds<br />

Main effects<br />

.92 .87<br />

1.22** 1.11 *<br />

1.15** 1.19**<br />

.87<br />

.80**<br />

Interaction effects<br />

.8<br />

.8<br />

Note: All coeffici<strong>en</strong>ts are parameters of the multiplicative logit model and<br />

are maximum-likelihood estimates calcu<strong>la</strong>ted using SPSSX, version 4.l.<br />

Variables have be<strong>en</strong> dichotomized as follows:<br />

C Contact with people tested for HIV (0 - none, 1 - sore)<br />

N : Number of partners (0 - 1 only, 1 - more than 1)<br />

R : Re<strong>la</strong>tionship (0 - no, 1 - yes)<br />

Perceived Susceptibility (0 - none, 1 - sore)<br />

Coeffici<strong>en</strong>ts have be<strong>en</strong> converted from log odds to odds.<br />

*<br />

Estimate significant at p < .10<br />

* * Estimate significant at p < .05<br />

eues<br />

INTERVIEW RESULTS<br />

In<strong>format</strong>ion obtained through in-depth interviews was used to<br />

e<strong>la</strong>borate the process involved in developing perceptions of<br />

susceptibility. First, with respect to the influ<strong>en</strong>ce of cues on<br />

perception, interview results c<strong>la</strong>rified the abs<strong>en</strong>ce of an effect of<br />

participation in educational programmes about AIDS or awar<strong>en</strong>ess of<br />

Safer-Sex on perception of risk. Though both interviewees and<br />

respond<strong>en</strong>ts to the survey demonstrated high levels of knowledge<br />

about HIV transmission and prev<strong>en</strong>tion (for details consult Maticka­<br />

Tyndale, 1990, 1991); interviewees also exhibited uncertainty and

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