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52 Reve sexologique 1 Sexological Review<br />
Recognizing these limitations, from the results of this work we<br />
would conclude that aU three judgm<strong>en</strong>tal heuristics interv<strong>en</strong>ed<br />
betwe<strong>en</strong> cues and actions on the one hand and risk perception on the<br />
other. Their effect in our sample was to create an optimistie bias<br />
which made these young adults feel they were not at risk of HIV<br />
infection. For both m<strong>en</strong> and wom<strong>en</strong>, the processes used for self<br />
protection primarily involved partner selection and re<strong>la</strong>tionship<br />
based sexual activity. However, wh<strong>en</strong> the ways in which each of these<br />
offered protection were explored, it was clear that they differed for<br />
m<strong>en</strong> and wom<strong>en</strong>.<br />
Our findings suggest two directions for future research. First, as<br />
educational programmes change it will continue to be important to<br />
monitor and evaluate their impact and to adjust them based on the<br />
findings of these evaluations. This research demonstrates the<br />
importance of taking judgm<strong>en</strong>tal heuristics into account both in<br />
further developm<strong>en</strong>t of theories exp<strong>la</strong>ining prev<strong>en</strong>tive action, and in<br />
designig and evaluating interv<strong>en</strong>tion programmes.<br />
Second, the differ<strong>en</strong>ces in the meaning of trust and the p<strong>la</strong>ce of<br />
re<strong>la</strong>tionship for m<strong>en</strong> and wom<strong>en</strong> require further investigation. Such<br />
investigation should address the implications of such differ<strong>en</strong>ce for<br />
the developm<strong>en</strong>t of single non-g<strong>en</strong>der specifie models as compared to<br />
g<strong>en</strong>der distinct theoretical and measurem<strong>en</strong>t models.<br />
In addition, research is needed to explore the implications of such<br />
g<strong>en</strong>der differ<strong>en</strong>ces for understanding decision-making by m<strong>en</strong> and<br />
wom<strong>en</strong> and the dynamics of cross-g<strong>en</strong>der interactions and<br />
re<strong>la</strong>tionships.<br />
REFERENCES<br />
ALBA, R.D. (1987). "Interpreting the Parameters of Log-Linear<br />
Models." Sociological Methods and Research, 16, 45-77.<br />
BAUMAN, L.; SIEGEL, K. (1987). "Misperception Among Gay M<strong>en</strong> of<br />
the Risk for AIDS Associated with Their Sexual Behaviour." Journal<br />
of Applied Social Psychology, 7, 329-359.<br />
BECKER, M. (ed.) (1974). The Health Belief Model and Personal Health<br />
Belief: Health Education Monographs, Vol. 2.<br />
BECKER, M.; JO SEPH, J. (1988). "AIDS and Behavioral Change to<br />
Reduce Risk: A Review." American Journal of Public Health, 78, 394-<br />
410.<br />
CALABRESE, L.H.; HARRIS, B.; EA SLEY, R.P.; PROFFITT, M.R. (1986).<br />
"Persist<strong>en</strong>ce of High Risk Sexual Activity Among Homosexual M<strong>en</strong><br />
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