virtualization of design and production a thesis - Bilkent University

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TABLE OF CONTENTS ABSTRACT. .iii ÖZET. .iv ACKNOWLEDGEMENTS .v TABLE OF CONTENTS. . vi LIST OF FIGURES. .ix 1. INTRODUCTION. .11 1.1 The Aim and Method of the Study. . 1 2. EXPLORING THE MEANINGS OF PRODUCTS. . 5 2.1 Commodity as Value. . 5 2.2 Logic of Consumption. . 8 2.3 Artificial Needs. . 11 2.4 Ideology. . 13 2.5 The Culture Industry. . 15 2.6 Advertising as a Medium of Sign Value Generation. . 20 3. EMERGING DESIGN AND PRODUCTION TECHNOLOGIES AND METHODS . 26 3.1 Contribution of Technology. . 26. 3.2 Focus on Computer Aided Design. . 28 3.2.1 Conventional Modeling versus Computer Modeling. . 30 vi
3.2.2 Photorealistic Rendering and Hyperreality. . 33 3.3 Focus on Computer Aided Manufacturing. . 39 3.3.1 Conventional Product Cycle versus Computer Aided Product cycle. . 40 3.3.2 Benefits of CAD/CAM . 43. 3.4 Advanced Design and Production Methods. . 44 3.4.1 Flexible Manufacturing Systems. . 44 3.4.2 From Mass Production to Mass Customization. . 46. 3.4.3 Rapid Prototyping and Rapid Manufacturing. . 49 3.5 Designers and Computer Aided Design Technology. . 53 4. RECONSIDERATION OF DOMINANT VALUES OF PRODUCTS 4.1 Effects of Relevant Technology on the Steps of Product Generation. . 55 4.2 Instances under Question. . 58 4.2.1 Product Design: Virtual and Rapid Prototype of a Lighting Luminarie. . 58 4.2.2 Fashion Design: Customized Trainers through Computer Models. . 64 4.2.3 Architectural Design: 3D Renderings and Animations of a Residential Area. . 66 4.2.4 Transportation Design: 3D Models and Prototypes of a Car. . 69 4.3 Reconsideration of Dominating Values of Products within the Market. . 72 vii
Page 1 and 2: VIRTUALIZATION OF DESIGN AND PRODUC
Page 3 and 4: ABSTRACT VIRTUALIZATION OF DESIGN A
Page 5: ACKNOWLEDGEMENTS I would like to ex
Page 9 and 10: LIST OF FIGURES Fig.1 Stages of arc
Page 11 and 12: 1. INTRODUCTION 1.1. The Aim and th
Page 13 and 14: marketing and production risks, the
Page 15 and 16: 2. EXPLORING THE MEANINGS OF PRODUC
Page 17 and 18: Apparently, speaking of a material
Page 19 and 20: In one of his earlier works Jean Ba
Page 21 and 22: and reified into a code in the eyes
Page 23 and 24: other words there are only needs be
Page 25 and 26: sense will always be an ‘essentia
Page 27 and 28: magazines make up a system that is
Page 29 and 30: consciousness of God; in mass art,
Page 31 and 32: would be plain ‘consumer informat
Page 33 and 34: appropriation by society, for there
Page 35 and 36: transformed into a consumer. In act
Page 37 and 38: important to understand how this te
Page 39 and 40: analyses, these applications also c
Page 41 and 42: observation. Baker explains the rea
Page 43 and 44: elationship with the model in anyth
Page 45 and 46: Fig.2 Photorealistic rendering of a
Page 47 and 48: coextensitivity: it is genetic mini
Page 49 and 50: When we apply the Baudrillard’s c
Page 51 and 52: Fig. 4 The conventional product cyc
Page 53 and 54: prototyping (RP) for a more customi
Page 55 and 56: these customers’ tastes to sell t
Page 57 and 58:
individual wants and needs can be a
Page 59 and 60:
3.4.3. Rapid Prototyping and Rapid
Page 61 and 62:
Fig.10 The rapid prototype of compl
Page 63 and 64:
machines for the manufacture of pro
Page 65 and 66:
4. RECONSIDERATION OF THE DOINANT V
Page 67 and 68:
of potential rejection. Even if the
Page 69 and 70:
Fig.12 3D renderings of spotlight 5
Page 71 and 72:
Fig. 13 Rapid prototype models for
Page 73 and 74:
Fig.14 Rapid prototype and computer
Page 75 and 76:
transformed to a computer system. O
Page 77 and 78:
offers but also for the living cond
Page 79 and 80:
The conventional method for archite
Page 81 and 82:
Fig.18 The virtual model of the İM
Page 83 and 84:
mass production, at least the proje
Page 85 and 86:
All the design and production appli
Page 87 and 88:
This sign value of objects, reinfor
Page 89 and 90:
Sign value of objects as Baudrillar
Page 91 and 92:
homogenous market and right after t
Page 93 and 94:
through virtualization of design an
Page 95 and 96:
Bauman, Zygmunt and T. May. Thinkin
Page 97:
Webster, Greame. “Computers and 3
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virtualization of design and production a thesis - Bilkent University

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