Why Bad Presentations Happen to Good Causes - The Goodman ...

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pg. 74 Resources Recommended Reading – cont’d The Cognitive Style of PowerPoint Edward Tufte (Graphic Press LLC © 2003) Incensed that Microsoft is homogenizing presentations in elementary schools, Fortune 500 companies, and just about everywhere in between, Tufte pulls no punches in this scathing monograph. Of PowerPoint’s Auto Content Wizard, he writes, “With their strict generic formats, these designer stylesheets serve only to reinforce the limitations of PowerPoint, compromising the presenter, the content, and ultimately, the audience.” And that’s just for starters. Tufte’s report, a bargain at $7 (plus shipping) can be ordered at www.edwardtufte.com. Presenting to Win – The Art of Telling Your Story Jerry Weissman (FT Prentice Hall © 2003) Having coached executives at Yahoo, Intel, Cisco, Microsoft and hundreds of other companies, Weissman is able to offer numerous examples of what works and what bombs based on his considerable experience in the field. The writing will not win any literary prizes, but Presenting to Win is filled with more than enough tips and guidelines to justify the investment.
Checklists to Go Questions for Audience Research (see pp. 19–21 for more background) 1. Who will be in the audience? 2. What do they know or believe that I can build on? 3. What do they know or believe that I have to overcome? 4. By the end of my presentation, what do I want them to have learned? 5. By the end of my presentation, what do I want them to feel? 6. By the end of my presentation, what do I want them to do? Logistics: Confirm These Details When Planning for Your Presentation (see pp. 65–70 for more background) 1. Room setup Decide which configuration best suits the needs of your presentation: • classroom style: long, narrow rectangular tables facing forward • round tables: known as “rounds,” which help facilitate small group discussions • theatre style: all seats face forward, no tables 2. Light and sound • Projector: if you are using PowerPoint, make sure the LCD projector has sufficient illuminating power to project clear, sharp images on the screen. Projector power is measured in lumens: For an audience of 50 or fewer, 1000–2000 lumens are usually sufficient. • Microphones: Request a wireless lapel microphone if you want to be able to roam from the podium. If you intend to take questions from an audience of more than 50 people, it is helpful to have one or two wireless microphones that can be passed around. 3. How you are introduced Write a standard 30-second introduction that can be read verbatim or quickly tailored to any new setting in the event an introduction has not been prepared. pg. 75
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Why Bad Presentations Happen to Goo
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Why Bad Presentations Happen to Goo
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Table Of Contents Acknowledgements
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Acknowledgements This book would no
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Chris Hershey, president of Cause C
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The last two chapters drill down in
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Chapter 1 : The Sorry State of the
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The Sorry State of the Art Why the
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waiting to be shared,” wrote anot
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And finally, skilled presenters kno
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3. Expectations continue to lower t
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Chapter 2: Building Better Presenta
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Building Better Presentations How t
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By the end of my presentation, what
Page 29 and 30: Don’t download - synthesize “Wh
Page 31 and 32: David Garvin, a professor at the Ha
Page 33 and 34: with a spiritual message. Kennedy p
Page 35 and 36: 3. What keeps it interesting? Predi
Page 37 and 38: The tenants’ comments were once a
Page 39 and 40: “I get right to it,” says Gerry
Page 41 and 42: • Prepare for Q&A as you would an
Page 43 and 44: Chapter 3: Improving Your Delivery
Page 45 and 46: Improving Your Delivery Just Be You
Page 47 and 48: If you find it difficult to look st
Page 49 and 50: Tone Serious, sarcastic, playful, b
Page 51 and 52: Humor: The Funny Thing About Being
Page 53 and 54: Chapter 4: PowerPoint Is Your Frien
Page 55 and 56: PowerPoint Is Your Friend Seriously
Page 57 and 58: Say the words. Show the pictures. A
Page 59 and 60: Design outside the (white) box. Mos
Page 61 and 62: FIGURE 7 FIGURE 9 FIGURE 8 FIGUR
Page 63 and 64: I used a similar approach to keep s
Page 65 and 66: week’s episode of “Desperate Ho
Page 67 and 68: Unify elements to create a visual h
Page 69 and 70: Chapter 5: The Small Stuff (It’s
Page 71 and 72: The Small Stuff (It’s Worth Sweat
Page 73 and 74: How You Are Introduced In The Toast
Page 75 and 76: Evaluations Nothing improves perfor
Page 77 and 78: Bad Presentations: Our Tipping Poin
Page 79: Multimedia Learning Richard E. Maye
Page 83 and 84: 7 Questions to Sharpen Your Storyte
Page 85 and 86: Appendix Survey Methodology and Res
Page 87 and 88: Section 1: Organizational Informati
Page 89 and 90: 14. During a typical presentation y
Page 91 and 92: How Harmful? Not harmful Extremely
Page 93 and 94: Section 3: Self Evaluation The purp
Page 95 and 96: 37. How many publications have you
Page 97 and 98: Kristen Grimm, President, Spitfire
Page 99 and 100: About the author Andy Goodman is a
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