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Access to Energy for the Base of the - Ashoka

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16<br />

4. PROMISING MARKET BASED APPROACHES FOR<br />

ACCESS TO ENERGY TO THE BOP<br />

Social entrepreneurs and multinational corporations alike<br />

have experimented with market-based solutions <strong>to</strong> <strong>the</strong><br />

challenge <strong>of</strong> access <strong>to</strong> energy. A scan <strong>of</strong> market-based<br />

initiatives in early 2009 found 138 projects in 40 countries.<br />

These initiatives cover <strong>the</strong> range <strong>of</strong> needs, including<br />

cooking, lighting, communications, and income generation.<br />

They promote a humble cooks<strong>to</strong>ve, or a sophisticated<br />

4.1<br />

Urban<br />

Rural<br />

Successful approaches address BOP energy market by<br />

focusing on specific segments<br />

Section in document<br />

4.1<br />

Cooking<br />

Gas grid connection via<br />

cooperatives<br />

4.2<br />

Cooking Devices Solar PV<br />

Devices<br />

Source: Hystra analysis; Envir<strong>of</strong>it; D.Light Design<br />

For <strong>the</strong> 1b people living in slums, grid connections<br />

through technology or social organization <strong>of</strong>fer large-scale<br />

access <strong>to</strong> safe, reliable, af<strong>for</strong>dable energy. Rural households<br />

look <strong>for</strong> devices like cooks<strong>to</strong>ves and solar lanterns, solar<br />

home systems, and rural cooperatives <strong>to</strong> tie energy access<br />

<strong>to</strong> income generation. Some urban consumers with<br />

unreliable grid supply also turn <strong>to</strong> cooks<strong>to</strong>ves and solar<br />

products <strong>for</strong> a secure source <strong>of</strong> energy.<br />

From <strong>the</strong>se solutions a pattern <strong>of</strong> innovation emerges.<br />

<strong>Energy</strong> entrepreneurs move from grant-based funding <strong>to</strong><br />

commercial viability over time, in recognition <strong>of</strong> <strong>the</strong> fact that<br />

4.1<br />

hydro plant. Cus<strong>to</strong>mers are rural households far from <strong>the</strong><br />

grid, slums households without legal energy connections,<br />

or urban households with unreliable, legal energy.<br />

In <strong>the</strong> face <strong>of</strong> this diversity, successful energy<br />

entrepreneurs focus on a specific segment distinguished<br />

by need and location.<br />

Lighting +<br />

communications<br />

Power grid connection<br />

(cooperatives / prepayment)<br />

4.2 4.3<br />

Solar Home<br />

Systems<br />

Income generation<br />

and collectivities<br />

4.4<br />

Rural cooperatives<br />

building a new market takes more time and ef<strong>for</strong>t than one<br />

enterprise can recoup. In <strong>the</strong>ir working model, energy<br />

entrepreneurs <strong>of</strong>ten employ hybrid strategies that combine<br />

<strong>the</strong> resources <strong>of</strong> <strong>the</strong> citizen sec<strong>to</strong>r and <strong>the</strong> business sec<strong>to</strong>r.<br />

Citizen sec<strong>to</strong>r partners move in<strong>to</strong> new roles in designing,<br />

marketing and distributing clean energy solutions, and in<br />

doing so streng<strong>the</strong>n <strong>the</strong> economic viability and social impact<br />

<strong>of</strong> energy enterprises. The market-based solutions pr<strong>of</strong>iled<br />

below are not incremental improvements on previous<br />

programs. Ra<strong>the</strong>r, <strong>the</strong>y aim <strong>for</strong> systems-changing solutions<br />

<strong>to</strong> provide access <strong>to</strong> energy <strong>to</strong> low-income people.

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