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Access to Energy for the Base of the - Ashoka

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VIDAGAS<br />

LGP <strong>for</strong> vaccines cold-chain and cooking needs<br />

Mozambique<br />

Executive Summary:<br />

VidaGas is a <strong>for</strong>-pr<strong>of</strong>it company launched in 2002 <strong>to</strong> provide LPG <strong>for</strong> <strong>the</strong> Ministry <strong>of</strong> Health’s cold chain in Cabo Delgado<br />

as part <strong>of</strong> a VillageReach initiative <strong>to</strong> streng<strong>the</strong>n rural health systems. Reliable LPG supply helped increase vaccination<br />

rates from 68% in 2003 <strong>to</strong> 95% in 2006. Now, 90% <strong>of</strong> VidaGas sales are <strong>for</strong> business and household cooking. With 2008<br />

volume <strong>of</strong> 240 <strong>to</strong>ns, VidaGas is <strong>the</strong> largest and only facilities-based LPG distribu<strong>to</strong>r in nor<strong>the</strong>rn Mozambique. The<br />

3,000km supply chain <strong>to</strong> reach its cus<strong>to</strong>mers is <strong>the</strong> primary bottleneck <strong>to</strong> developing this still untapped market.<br />

Removing it will drive af<strong>for</strong>dability <strong>for</strong> households, which are expected <strong>to</strong> account <strong>for</strong> 60% <strong>of</strong> VidaGas’ sales.<br />

� Date <strong>of</strong> creation: 2002<br />

� LPG-cylinders delivered:<br />

� 5.5kg: deposit $12, refill $11<br />

� 11kg: deposit $16, refill $23<br />

� 45kg: deposit $100, refill $102<br />

�� LPG-appliances delivered:<br />

� Large s<strong>to</strong>ve <strong>for</strong> restaurants at $375<br />

� Full cooking kit (incl. 5.5kg cylinder): $34<br />

� Urban and rural cus<strong>to</strong>mers:<br />

� >251 clinics (10% <strong>of</strong> sales)<br />

� >100 businesses (60% <strong>of</strong> sales)<br />

� >1k households (30% <strong>of</strong> sales)<br />

� HR: 15 local employees<br />

�� Partners involved:<br />

� Founders and shareholders: VillageReach (48%)<br />

and FDC (52%)<br />

� LPG importer: IMOPETRO<br />

� Initial client: Ministry <strong>of</strong> Health<br />

� Operational infrastructure:<br />

� LPG imported by rail from South Africa<br />

� Cylinders filling station in Pemba<br />

� Domestic distribution by company trucks<br />

�� Marketing & promotion scheme:<br />

� B2B distribution: direct sales<br />

� B2C distribution: through small outlets<br />

Basic Project In<strong>for</strong>mation<br />

Vidagas was co-founded by VillageReach and FDC<br />

Rural areas supplied by Vidagas<br />

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