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Annual Report 2010 - Knorr-Bremse AG.

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RepoRt<br />

81<br />

Partner with an excellent reputation<br />

Chongqing CAFF Automotive Braking & Steering Systems Co. Ltd. is a company with an excellent<br />

reputation, especially within China. Founded in 1952, the company was one of the first manufacturers<br />

of automotive components in China and has had a lasting influence on the development of the Chinese<br />

automobile and commercial vehicle industries over recent decades. CAFF currently employs<br />

around 1,600 people.<br />

Declared goal: market leadership<br />

The declared medium-term goal is to become one of the leading commercial vehicle industry suppliers<br />

in the People’s Republic of China, and the German-Chinese partnership is an important step in that<br />

direction. Collaboration with CAFF enables the Commercial Vehicle Systems division to produce a<br />

wide-ranging product portfolio with a high element of value-added directly in the Chinese market. At<br />

the same time, the new joint venture will strengthen the company‘s local presence yet further.<br />

In addition to the choice of partner, the location was also of great importance for <strong>Knorr</strong>-<strong>Bremse</strong>. Situated<br />

at the heart of China, the municipality of Chongqing is home to some 32 million people and is a<br />

key driver of industrial development in virtually the whole of Western China. Chongqing is also a major<br />

cultural and industrial center and an important transportation hub in this region to the east of Sichuan<br />

province. Many western companies have set up operations here and some countries maintain general<br />

consulates in the city.<br />

Strategic vision pays dividends once again<br />

The formation of the joint venture <strong>Knorr</strong>-<strong>Bremse</strong> CAFF Systems for Commercial Vehicles Chongqing<br />

Ltd. is yet another example of the success of the Group’s long-term strategy in China.<br />

Parallel to the expansion of the Rail Vehicle Systems division, <strong>Knorr</strong>-<strong>Bremse</strong> Commercial Vehicle Systems<br />

had entered into negotiations on potential partnerships with Chinese companies at a very early<br />

stage, and the foundation of this joint venture demonstrates the value of this approach.

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