Annual Report 2010 - Knorr-Bremse AG.
Annual Report 2010 - Knorr-Bremse AG.
Annual Report 2010 - Knorr-Bremse AG.
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
RepoRt<br />
81<br />
Partner with an excellent reputation<br />
Chongqing CAFF Automotive Braking & Steering Systems Co. Ltd. is a company with an excellent<br />
reputation, especially within China. Founded in 1952, the company was one of the first manufacturers<br />
of automotive components in China and has had a lasting influence on the development of the Chinese<br />
automobile and commercial vehicle industries over recent decades. CAFF currently employs<br />
around 1,600 people.<br />
Declared goal: market leadership<br />
The declared medium-term goal is to become one of the leading commercial vehicle industry suppliers<br />
in the People’s Republic of China, and the German-Chinese partnership is an important step in that<br />
direction. Collaboration with CAFF enables the Commercial Vehicle Systems division to produce a<br />
wide-ranging product portfolio with a high element of value-added directly in the Chinese market. At<br />
the same time, the new joint venture will strengthen the company‘s local presence yet further.<br />
In addition to the choice of partner, the location was also of great importance for <strong>Knorr</strong>-<strong>Bremse</strong>. Situated<br />
at the heart of China, the municipality of Chongqing is home to some 32 million people and is a<br />
key driver of industrial development in virtually the whole of Western China. Chongqing is also a major<br />
cultural and industrial center and an important transportation hub in this region to the east of Sichuan<br />
province. Many western companies have set up operations here and some countries maintain general<br />
consulates in the city.<br />
Strategic vision pays dividends once again<br />
The formation of the joint venture <strong>Knorr</strong>-<strong>Bremse</strong> CAFF Systems for Commercial Vehicles Chongqing<br />
Ltd. is yet another example of the success of the Group’s long-term strategy in China.<br />
Parallel to the expansion of the Rail Vehicle Systems division, <strong>Knorr</strong>-<strong>Bremse</strong> Commercial Vehicle Systems<br />
had entered into negotiations on potential partnerships with Chinese companies at a very early<br />
stage, and the foundation of this joint venture demonstrates the value of this approach.