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thesis_Daniela Noethen_print final - Jacobs University

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In lab studies, knowledge contents can be created and manipulated, and the transfer of<br />

knowledge can be measured, e.g., via observation. In field studies concerned with knowledge<br />

transfer via databases, emails, or other electronic pathways, the knowledge transfer activities<br />

are usually stored electronically and can then be analyzed. In both of these cases, you have a<br />

rather objective measure of knowledge transfer. In survey studies, on the other hand, such an<br />

objective measurement is not possible. Instead, researchers have to rely on subjective<br />

statements of participants. In the extant literature, the measurement approach in such survey<br />

studies has usually been to let participants either rate their agreement with statements such as<br />

“In my work team, I have learned new things from my colleagues that only they knew.”<br />

(Zárraga & Bonache, 2005, p.669; similar items in: Bock, Zmud, Kim, & Lee, 2005;<br />

Kankanhalli et al., 2005; Cabrera, Collins, & Salgado, 2006), or rate the frequency of<br />

knowledge transfer behaviors, e.g., “On average, how often did you share each type of<br />

knowledge during the project with group members?” (Cummings, 2004, p. 357; similar items<br />

in: Kankanhalli et al., 2005; Watson & Hewett, 2006). The latter approach was followed in<br />

the present work.<br />

Unfortunately, survey studies are not only inferior to lab studies and the analysis of stored<br />

electronic data with respect to measurement objectivity, but also with respect to<br />

characteristics or types of knowledge transfer that can be measured (e.g., explicit vs. tacit).<br />

When, for example, knowledge transfer via electronic pathways is considered, researchers can<br />

perform a content analysis of the knowledge transferred and differentiate between different<br />

types or qualities of knowledge transfer. In survey studies, such categories have to be defined<br />

beforehand, and with each additional category, you multiply the number of items used for<br />

measurement. Furthermore, especially when you are dealing with participants with very<br />

different occupations, as in the present dissertation, it is hard to define such different types of<br />

knowledge and phrase items accordingly; examples of tacit knowledge for an IT administrator<br />

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