2014-15-Undergraduate-Catalog

ARTS MANAGEMENT (AMGT)Course Descriptions • 371AMGT 309 Foundations of Arts ManagementThis course is designed to give students an overview of the nonprofit performing arts industry from amanagement perspective. Specific topics covered include arts and culture in community, strategic planning,governance and board development, fundraising and marketing, financial and personnel management, programdevelopment and arts education, volunteerism and cultural access, and program evaluation. Three credits.AMGT 312 Arts Marketing and Audience EngagementThis course is designed to provide students with an in-depth understanding of nonprofit performing arts marketingand audience engagement. Specific topics covered include current conditions in arts attendance, understandingperforming arts audiences and consumerism, strategic marketing process and planning, communicating anddelivering value, market research, new communication technology, brand identity, building customer loyalty anddelivering service. Three credits.AMGT 317 Financial Management for Arts OrganizationsThis course is designed to give students an in-depth understanding of nonprofit performing arts financialmanagement. Specific topics covered include bookkeeping and nonprofit accounting fundamentals, organizationalbudgeting, and financial reporting. Prerequisites: AMGT 309, IST 204, and BA 211. Three credits.AMGT 401 Arts Management Internship IAMGT 402 Arts Management Internship IIAMGT 403 Arts Management Internship IIIThis course is a practical experience (150 hours minimum for each three-credit course) in a professional artsmanagement situation. Prerequisites: All AMGT required courses, all BA requirements, all ENG requirements, EC211, all major applied study (for music concentration). Three credits.AMGT 418 Governance of Arts OrganizationsThis course is designed to give students an in-depth understanding of nonprofit performing arts policy issues andhow organizations are governed. Specific topics covered include the legal framework for nonprofit artsorganizations, understanding best practices within the nonprofit arts industry, and contemporary views ofleadership and governance. Prerequisite: AMGT 309 or AMGT 317. Three credits.AMGT 495 Special TopicsThis course is an investigation of a specialized topic within arts management Prerequisites will vary with topic.One, two or three credits, dependent upon topic.AMGT 499 Individual Directed ResearchThis course allows for guided individualized study of projects in arts management, which may be used to fulfill artsmanagement electives only. Projects must be approved by the associate dean for undergraduate studies and thedivision chair and/or program coordinator prior to registration. One, two or three credits, dependent upon topic.BIOLOGY (BIO)BIO 105 The Natural WorldIntended for students not majoring in the natural sciences, BIO 105 surveys basic concepts of the life and earthsciences through class discussions, lab and field exercises and written assignments. Students also examine thenature of science, and gain insight into many of the societal implication of scientific knowledge. This course alsoforms part of a three-course series with PHYS 105 and CHEM 105. Together the three courses provide anoverview of the natural sciences and fulfill the requirements for Virginia state elementary (K-6) teacher licensure.The courses may be taken in any sequence. Three lecture hours plus two laboratory hours per week. BIOL 105The Natural World lab must be taken concurrently. Four credits.