effects between exporters of the same product from the same country can help exporters survive ininternational markets. This implies that when more firms export the same product to the same destinationfrom the same country, the survival ability of a new entrant increases. Such findings can have usefulimplications for policies devised by export-promotion agencies.2. Factors that explain Burundi’s unsatisfactory export performanceSeveral recent studies have attempted to identify the main constraints to Burundi’s exportexpansion and diversification. These constraints range from barriers that affect trade and transactioncosts, and supply-side issues that limit production capacities, to weaknesses of the business andregulatory environment, and capacity issues. Several sector-specific constraints are listed below: The main obstacles to Burundi’s coffee exports are inadequate standards, the absence of reliabletraceability and differentiation systems that limit access to specialty markets, and lack ofmarketing strategies for coffee distribution. The fishing sector faces numerous constraints ranging from weak institutional capacity of allactors in the sector, degradation of shipping equipment resulting from fishermen’s lack of accessto finance, to noncompliance with sanitary standards by unloading, drying, and smokingfacilities, and inadequate management of fishing resources that limit fish exports. While horticulture seems to have the potential to contribute to the diversification of Burundi’sexport base with specialty products 67 , a number of constraints such as the lack of marketknowledge, insufficient knowledge of international norms and standards, the lack of storagefacilities, especially cold chains for perishable products and limited availability of air transport,unorganized producers, or the lack of extension services for producers hamper the developmentof the sector. And finally, despite considerable mineral resources, the mining sector remains dominated bysome 20,000 artisanal producers, with no industrial-scale production and performs below itspotential.Cross-cutting issues that limit Burundi’s production capacities and trade performance relate tothe limited availability of essential backbone services and skills. For example, the financial sector issmall and not well developed, and access to finance is a major obstacle for companies in the both formaland informal sectors. The limited availability of skilled workers and the low labor productivity of laboris another explanatory factor for Burundi’s poor export performance.Burundi exhibits this poor trade performance despite implementing a number of trade policyreforms aimed at export diversification – including reforms recommended in the 2004 <strong>DTIS</strong>.Several factors can explain this outcome.First, the focus of Burundi’s export diversification strategy seems to be mainly on devising proactivepolicies that promote trade and encouraging the exports of certain winners (selected products and/orfirms), while less emphasis is placed on creating an overall enabling framework for trade. Forexample, the targeted support provided to selected non-traditional exports such as essential oils,PVC tube production, cut flowers, and several fruits and vegetables as part of the EIF Window IIprojects had very limited results. In fact, several of the targeted exporters have gone out of businesswithin a short period after receiving support from the EIF because numerous regulatory obstacles,supply-side constraints, and channels to reduce transaction costs have remained unaddressed in theexport diversification strategy.67 The following foodstuffs have been identified as specialty products with export potential: pineapple, avocado,passion fruit, small bananas, papaya, mango, maracuja, cherimoya, green peas, baby vegetables, leafy greens,selected roots and tubers, macadamia, flowers and plants.58 / 153
Second, measures that encourage the participation of individuals or firms in trade activities did notfeature in the proposed export diversification strategy. For example, many farmers lack thenecessary skills and information to participate in commercial activities, including trade. Third, the importance of services in export diversification and the role of backbone services asnecessary inputs to increase productivity and encourage trade were largely neglected.This suggests that a high priority for Burundi is to develop and implement a strategy that puts inplace an adequate incentive framework for export diversification. The export diversification strategyneeds to include actions targeted at measure that directly raise Burundi’s trade costs but structuraldistortions, supply-side constraints, and regulatory and governance issues need to be part of a successfulexport diversification strategy. The next sections provide concrete recommendations for two sectors -specialty coffee and horticulture - prioritized by the Government of Burundi. .3. Expanding Burundi’s exports of specialty coffee 68The coffee sector is dominant in the Burundian economy. In recent years, on average, coffee hasrepresented between 60 and 80 percent of export revenues, and around 3 percent of GDP. Moreover,contrary to some countries where large producers account for most of the production, in Burundi coffeeis grown by an estimated 600,000 to 800,000 rural households (out of a total of 1.2 million), for which itconstitutes an important source of income. The different coffee processing activities along the valuechain are also significant sources of employment and income in Burundi. This highlights the potentialimpact of a successful reform of the sector on export performances and poverty reduction (Box 3.1 givesa brief overview of Burundi’s main past and ongoing reforms in the coffee sector).Burundi has the potential to produce high quality coffee for specialty markets, but the country isstill lagging far behind competitors. Burundi benefits from optimal agro-ecological conditions andclimate for the production of high-quality coffee 69 , and the existence of a dense network of coffeewashing stations (CWSs) allows the production of fully washed coffee, which is a prerequisite toproducing high-end coffee. Nevertheless, Burundi has been slow to match the increased demand forspecialty coffee. Burundian coffee has historically been sold as a commodity and blended with othercoffees. CWSs and dry mills were not geared, in their infrastructure or practices, to produce higherqualitycoffees and they were not capable of producing the smaller, traceable lots of green coffeerequired by specialty markets (World Bank 2011c).Box 3.1: Burundi’s Reform Strategy in the Coffee SectorA first attempt at liberalizing and privatizing the sector in 1991/92 resulted in a partial reorganization ofthe coffee industry but failed to improve its performance. The partial restructuration left a predominantrole to the State in the organization of the industrial process from cherry to green coffee, and allowed alimited entry of private companies into the sector.The reforms, which stalled between 1994 and the early 2000s, have progressively resumed in the recentperiod. Presidential and ministerial decrees were adopted in 2005 to i) open access at all levels of thesector to private operators, i.e. full de jure deregulation of the sector; ii) limit the role of the publicinstitution OCIBU, which was previously controlling the whole sector, to that of a coordination andregulation agency; iii) deregulate prices throughout the sector and authorize direct sale; and iv) abolishthe orchard tax imposed on producers by OCIBU. Despite this liberalization on paper, corresponding68 This section focuses on the opportunities and obstacles to access specialty coffee markets. See Annex 3 (<strong>Volume</strong>II) for a detailed presentation of Burundi’s coffee sector, its various actors and its reform institutional andregulatory.69 In particular, the production of Arabica is enabled by the high elevation of coffee growing regions in Burundi(1,500 to 2,000 meters), coupled with abundant rainfall. The Bourdon variety of Arabica trees has been the coffeeof choice grown by Burundian producers, and is highly prized in specialty coffee markets (World Bank 2011a).59 / 153
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Republic of Burundi / Enhanced Inte
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Currency equivalent(Exchange rate a
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Executive summaryThe Government of
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increase reliability would therefor
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8. RecommendationsThe foregoing sho
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Cooperation at the regional level a
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(BIF billion) (%)1. Primary sector
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A striking feature of Burundi’s s
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Business servicesNumber of accounta
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At the same time there exist severa
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Under the capacity building compone
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MadagascarCameroonSenegalKenyaMalaw
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Explaining the Segmentation of Mark
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. Adequate regulations that ensure
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The pace of integration is largely
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take time to overcome, are likely t
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and to domestic travel spending, as
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the attractiveness of the sector fo
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4. The challenges facing tourism in
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supply, hospitals), and in large-sc
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durable improvements in terms of st
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- the introduction of a single EAC
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Box 7.4: Examples of regional conse
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cultural and social sustainability
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ICG. 2012. Burundi: A Deepening Cor
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World Bank. 2010c. Reform and Regio