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J. C. Penney Company, Inc. Equity Valuation and Analysis As of ...

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Cost <strong>of</strong> <strong>Equity</strong> 0.1361Estimated Price (Jan 2007) 3285.82Estimated Price per Share (Jan 2007) $ 14.54Implied Share Price at June 1, 2007 15.33Observed Share Price $81.99 $94.29 $69.69AT WACC 0.0799 Kd 0.0332 Ke 0.13610 1 2 3 4 5 6 7 8 9 10 112006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017Earnings 1266 1342 1422 1508 1598 1694 1796 1903 2018 2139Dividends 181 181 181 202 202 202 224 224 224 224 247.82Book Value <strong>Equity</strong> 4288 5373 6534 7775 9082 10478 11970 13542 15221 17014 18928ROE 29.52% 24.97% 21.77% 19.39% 17.60% 16.17% 15.00% 14.06% 13.26% 12.57%BE % G 25.30% 21.61% 19.00% 16.80% 15.38% 14.24% 13.13% 12.40% 11.78% 11.25%ROE G0.13 0.15 0.17 0.19 0.21 0.09 0.1 0.11 0.12 0.130.125 26.68 53.36 80.04 106.72 133.4 0.145 14.55 13.34 11.43 8 0KE 0.13 20.01 40.02 60.03 80.04 100.05 KE 0.14 16.01 15.01 13.34 10 00.1361 15.33 30.67 46 61.33 76.66 0.1361 17.36 15.77 15.33 12.43 00.14 13.34 26.68 40.02 53.36 66.7 0.13 20.01 20.01 20.01 20.01 n/a0.145 10.84 22.87 34.3 45.74 57.17 0.125 22.87 24.01 26.68 40.02 0G0.09 0.1 0.11 0.12 0.13ROE 0.21 52.09 60.97 76.66 111.85 262.420.19 43.4 49.89 61.33 87 196.810.17 34.72 38.8 46 62.14 131.210.15 26.04 27.71 30.67 37.28 65.60.13 17.36 16.63 15.33 12.43 0143

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