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Trends in Distance Education and Open Learning: Policy ... - ADEA

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F<strong>in</strong>d<strong>in</strong>g <strong>and</strong> keep<strong>in</strong>g SMEs & <strong>in</strong>structors onboard to create the materials High cost ofdevelopmentUse Case #2: Bank of AmericaGoLearn – First started development/pilot <strong>in</strong> 2006Largest use caseRepurposed exist<strong>in</strong>g SCORM content to fit on smaller screen (BlackBerry)Can differentiate between mobile & computer based learnersTrack<strong>in</strong>g activations, completions, <strong>and</strong> demographicsConduct surveys to collect Level 1 data (Kirkpatrick Model)SCORM needed <strong>in</strong> order to provide st<strong>and</strong>ard way of track<strong>in</strong>g completions & bookmark<strong>in</strong>gUs<strong>in</strong>g Intuition Player to h<strong>and</strong>le SCORMNotable F<strong>in</strong>d<strong>in</strong>gs: Bank of America12% higher completion rate dur<strong>in</strong>g <strong>in</strong>itial 45-day pilotAveraged 45% less time to complete content on mobile device (no loss of comprehension)Completion Locations:32% bus<strong>in</strong>ess travel, 24%work commut<strong>in</strong>g, 26% athome, %18 officeUse Case #3: AccentureFirst began Pilot <strong>in</strong> 2007; <strong>in</strong>ternal success now part of their offer<strong>in</strong>g to customersConducted surveys dur<strong>in</strong>g prototype phaseGoal was 100% mastery of compliance tra<strong>in</strong><strong>in</strong>g92% of those surveyed would jump at the opportunity to use their mobile devices for thiscompliance tra<strong>in</strong><strong>in</strong>gRepurposed exist<strong>in</strong>g SCORM content <strong>in</strong>-house to fit on smaller screenSCORM needed for st<strong>and</strong>ard track<strong>in</strong>g of completions (Intuition Player)Internet connection needed only dur<strong>in</strong>g <strong>in</strong>itial download <strong>and</strong> when completedNotable F<strong>in</strong>d<strong>in</strong>gs: AccentureMore than 1,000 completions (2009)Overall learner satisfaction rat<strong>in</strong>gs averaged 4.4 on a 5.0 scaleCompared to 4.0 for traditional e-learn<strong>in</strong>g coursesUse Case #4: Upside Learn<strong>in</strong>gFirst released <strong>in</strong> February 2010Developed both web-based (mobile browser) App <strong>and</strong> Native AppWeb-based (mobile browser) App implemented us<strong>in</strong>g JavaScriptProvides front-end LMS functionalityAccommodate multiple devices us<strong>in</strong>g device detection script <strong>and</strong> check<strong>in</strong>g the follow<strong>in</strong>gheaders:78

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