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1.3 Designing Inequality<br />

The narratives and data that make inequality<br />

intelligible are made tangible through architecture.<br />

That architecture both reflects<br />

and helps produce the prevailing social and<br />

economic order is not surprising. Buildings<br />

embody the rules, regulations, and imaginations<br />

that called this order into being.<br />

Here we aim to identify some of the ways<br />

in which architecture has intersected with<br />

political and financial efforts through program<br />

and form, types and styles. If architecture<br />

contributes to socioeconomic disparities,<br />

might it also do the reverse?<br />

1.3.1 Easy Explanations<br />

No building type or architectural style creates<br />

inequality as such. Assuming so would be to grossly<br />

over-estimate architecture’s power. The Pruitt-Igoe public<br />

housing complex in St. Louis, designed in 1951 by Leinweber,<br />

Yamasaki & Hellmuth and demolished beginning<br />

in 1973, serves us well to make this point. Recent scholarship<br />

has shown that it was not the high-rise elevators<br />

or the open-air galleries that led to “failed architecture.”<br />

Rather, it was the unemployment, racial segregation, and<br />

the concentration of single-parent households among its<br />

residents, as well as—among other factors—severe cost<br />

limits in construction and operations dependent on minimal<br />

rents which all led to its demise. 1<br />

If architecture does not create inequality as<br />

such, however, it does have the power to naturalize it. As<br />

was the case with Pruitt-Igoe, architecture can provide<br />

an “easy explanation,” and an excuse for the inequalities<br />

that exist within it. Creating new architecture thus also<br />

provides a relatively easy, if illusory, solution to social and<br />

economic problems. 2 Projecting a new building is much<br />

simpler than solving problems of poverty, substance<br />

abuse, unemployment, and crime. Physical determinism of<br />

this sort, common during the urban renewal of the 1950s<br />

and 1960s, is no different than the assumptions underlying<br />

the earliest New Deal clearance projects, where the<br />

eradication of “slums” or “blighted areas” was imagined<br />

to solve the social, economic, and public health problems<br />

of the people living therein. In this sense they were no different<br />

than the more recent redevelopments of high-rise<br />

public housing superblocks as low-rise neighborhoods. 3<br />

Although few of the people displaced by redevelopment<br />

ever actually move into the new buildings, the proposed<br />

new models of housing—based on minimum dimensions,<br />

natural light and ventilation, and access to open space, to<br />

cite just a few design indicators—have repeatedly been envisaged<br />

as solutions to inequality in their own right. 4<br />

So while new or modified architectural types are<br />

often suggested as an easy response to inequality, in reality<br />

the uses, associations, and meanings of building types<br />

change. The story of the loft building is a well-known example.<br />

A space for industrial production in the late nineteenth-century,<br />

the high ceilings, large windows, and<br />

open floor plans became not only the symbol of, but the<br />

model for new construction of high-end residential projects.<br />

5 Another telling example: seen as a sign of bourgeois<br />

decadence in the postwar period, ornament was stripped<br />

from nineteenth-century façades, only to return a few<br />

decades later as a sign of human scale, friendliness, and<br />

community values. 6 Even the high-rise tower and the slab<br />

enjoy a new popularity. Had Pruitt-Igoe been privatized<br />

60 61

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