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266 Foucault (2004:375).<br />

267 For a profound discussion on Baudrillard’s theory of signs, see Reck (1986:237).<br />

268 Maybe this was Roland Barthes’ inspiration for his work on the fashion system. The August issue of Vogue was published<br />

in the same year in which Barthes did his research on fashion magazines (from June 1958 until June 1959). The article is<br />

called “Le code de la mode” and describes in short the characteristics of fashion details. See Charles-Roux (1959:26-33).<br />

269 Debord (2004:16).<br />

Rue du Faubourg Saint Honoré<br />

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