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Maybe in former times people would have created masks with<br />

stunning grimaces to celebrate the period of bargaining, and processions<br />

would be held in the big shopping streets. Thousands of<br />

people would celebrate the ritual period of thrift. Masks are related<br />

to power. The fixed expression on the face of a god becomes a figure<br />

that does not change and is the image that will be worshiped. Elias<br />

Canetti, describing the obdurate nature of the mask, said that the<br />

mask is the opposite of the permanently changing expressions of our<br />

face; it is rigid and constant. The mask does not transform, its power<br />

comes from the fixed meaning:<br />

“The more distinct it is, the darker everything else. No-one knows<br />

what may not burst forth from behind the mask. The tension created<br />

by the contrast between its appearance and the secret it hides can<br />

become extreme. This is the real reason for the terror the mask<br />

inspires. ‘I am exactly what you see’ it proclaims ‘and everything you<br />

fear is behind me.’ The mask fascinates and, at the same time, it<br />

enforces distance. No-one dares to lay violent hands on it; if anyone<br />

but the wearer tears it off, he is punished by death.” 533<br />

Those who wear the masks have to ensure that their real identity<br />

is protected. The mask creates a fear that does not come from the<br />

actor. The mask is like a weapon. But even the actor has to take care;<br />

under no circumstances may he lose the mask, 534 for the mask is<br />

a weapon for influencing the masses. And in the mass, humans beings<br />

do not think logically, but in intuitive, in totemic images. 535 According<br />

to Werner Jetter, symbolic communication has four properties: (1)<br />

Symbolic communication is simple. It is easy to understand, because<br />

the material it is built on is quite basic. (2) Symbolic communication<br />

is complex. Its layers of meaning do not unfold one after another, but<br />

at the same time. Conscious and unconscious are transmitted at the<br />

same time, thus the expression can be more complex than language.<br />

(3) Symbolic language trespasses, and limitations of class and different<br />

world-views do not hinder the communication process. (4) Symbolic<br />

communication does not formulate solutions, but involves participation<br />

in approaching the symbolically expressed truth. 536 These insights<br />

come from religious studies. And as our new religion is consumption,<br />

it comes as no surprise that this knowledge has been incorporated<br />

533 Canetti (1973:376).<br />

534 Canetti (1973:377).<br />

535 Warnke (1980:148) is quoting Gustave Le Bon and his psychology of the masses from 1895.<br />

536 Jetter (1978:48ff.)<br />

Mönckeberg Straße<br />

208

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