Visual Identity Standards PDF v.3 - The Co-operative

4 Communication examples of imagery
Owned by our members - About us
2.2. Being a member
Our members are the sort of people who like to
know that their hard-earned cash is being used
honestly and that a percentage of it goes back
into our communities. They tell us what is
important to them, and then we listen and act
on it. That’s how we provide customers with what
they really want from our businesses and help
local communities to help themselves.
Anyone can become a member as long as they
believe in what we stand for and shop with at
least one of our businesses. All you have to do
is invest £1, which we’ll collect from your first
share of the profits (as a member we will send
you a share of the profits twice a year dependent
on how much you have spent with our
family of businesses).
You can save money with many of our special
offers and have access to the members’ website,
where there are plenty of ways to get involved,
from helping your community to helping to
change the world.
Take our ‘Are you
Co-operative?’ test at
www.co-operative.co.uk
/test to see if you’re
a potential member.
Traditionally, member meetings have been
limited by where they take place. Fortunately,
the internet has made it easier for you to
share your concerns and opinions with other
members from all over the UK. Our members’
website has a number of features to help you
share your views and concerns. You can:
• post comments and opinions
throughout the site
• suggest and take part in online
discussions
• rate our products
• vote in our opinion polls
Log onto www.co-operative.co.uk to take part.
Membership
Owned by our members - About us
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