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Download the file. - Groupe SEB

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O P E R A T I O N S<br />

34-35<br />

THERMO-SPOT: 10<br />

years ALREADY<br />

B R A N D S , P R O D U C T S , I N N O V AT I O N<br />

AN INNOVATION COMMUNITY<br />

Effective coordination of all <strong>the</strong> Group’s talents, whe<strong>the</strong>r<br />

technical, marketing or creative, is <strong>the</strong> secret of successful<br />

innovation. <strong>Groupe</strong> <strong>SEB</strong> strives to cultivate a real community of<br />

innovation, which involves intensive contact between R&D,<br />

marketing and design, as well as sharing <strong>the</strong> results of projects,<br />

and building bridges between different product domains. It also<br />

means working with outside partners such as laboratories,<br />

competitive clusters like Vitagora in Burgundy, start-ups, universities,<br />

health professionals, major agro-food and o<strong>the</strong>r mass<br />

market industrial groups. It was from this perspective that <strong>the</strong><br />

Group’s Annual Innovation Days event, held for <strong>the</strong> second year<br />

running in 2010, brought toge<strong>the</strong>r this community of experts to<br />

provide extra impetus for its innovation dynamic.<br />

€73 MILLION INVESTED<br />

IN R&D IN 2010<br />

HIGHLY PROTECTED INVENTIONS<br />

There is no good invention without proper protection. Our<br />

Industrial Patents department which supports <strong>the</strong> work of <strong>the</strong><br />

Group’s R&D department, intervenes increasingly up-stream to<br />

protect our new ideas and enable exploration of little-known areas.<br />

Primarily concerned with protection, it saw a busy year in 2010<br />

with <strong>the</strong> filing of 110 new patents, and 273 so-called Soleau<br />

preliminary patent registrations. At <strong>the</strong> exploratory stage, it charts<br />

all current research by reviewing new inventions in basic technologies<br />

and <strong>the</strong>ir applications. The department also has a more<br />

assertive role which involves virtually barricading our inventions<br />

to protect <strong>the</strong>m from being copied or forged. Last year was also a<br />

very busy year in this area, especially for patents covering <strong>the</strong><br />

Actifry, which is much envied around <strong>the</strong> world.<br />

AN INNOVATION<br />

COMMUNITY<br />

Of 750 PEOPLE<br />

SD<br />

SPOTLIGHT<br />

rINNOVATION AND<br />

SUSTAINABLE<br />

DEVELOPMENT<br />

Jean-Christophe Simon,<br />

President, Innovation<br />

“Respect for <strong>the</strong> environment, consumer<br />

health and making our products accessible to<br />

<strong>the</strong> handicapped are an important feature<br />

of our R&D work. This leads <strong>the</strong> Group's innovation<br />

teams to explore new avenues, and take<br />

up technological challenges in <strong>the</strong> use of materials, energy<br />

consumption and ergonomics. Our innovation dynamic gains<br />

momentum from a very active flow of exchange between<br />

marketing, R&D and design teams. It is also<br />

spurred by collaboration with outside experts.<br />

An example is <strong>the</strong> Group’s partnership with<br />

management, engineering and design schools to<br />

fur<strong>the</strong>r our understanding of handicap in <strong>the</strong> area<br />

of cooking, and take this into account.”

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