03.01.2014 Views

Download the file. - Groupe SEB

Download the file. - Groupe SEB

Download the file. - Groupe SEB

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

S U S T A I N A B L E D E V E L O P M E N T<br />

80 - 81<br />

S TA K E H O L D E R S<br />

COMBINING THE ECONOMIC AND THE SOCIAL<br />

All around <strong>the</strong> world, <strong>Groupe</strong> <strong>SEB</strong> contributes to <strong>the</strong> economic<br />

and social fabric of <strong>the</strong> local communities where it operates.<br />

This is particularly true in areas where its plants have existed for<br />

a long time. In <strong>the</strong> United States, <strong>the</strong> All-Clad factory at Canonsburg<br />

has worked for <strong>the</strong> last 10 years with a local community<br />

organization, Life’s Work, which employs people who are mentally<br />

or physically challenged. It gives <strong>the</strong>m <strong>the</strong> task of recycling<br />

metals and o<strong>the</strong>r one-off packaging projects. In 2010, Life’s Work<br />

presented All-Clad with a ‘Lifetime Achievement Award’ for <strong>the</strong><br />

quality and consistency of its support. In France in 2009, <strong>the</strong><br />

Rumilly factory helped to create a local employment rehabilitation<br />

enterprise EIDRA, which helps people in difficulty to move back<br />

into regular employment. A large part of <strong>the</strong> work done by EIDRA<br />

involves packaging Tefal products. In 2010, <strong>the</strong> Rumilly site<br />

helped EIDRA to perfect its skills in several areas (industrial<br />

organization, production management and training) thanks to <strong>the</strong><br />

participation of some 30 <strong>Groupe</strong> <strong>SEB</strong> volunteer employees.<br />

TAKING ACTION ON HEALTH & NUTRITION<br />

Being a citizen enterprise also means being concerned with social<br />

issues. As a specialist in meal preparation, and with long years of<br />

research into cooking and nutrition, <strong>Groupe</strong> <strong>SEB</strong> has a contribution<br />

to make in <strong>the</strong> area of nutrition and <strong>the</strong> reduction of obesity.<br />

As well as developing products that make it easier to cook<br />

healthy and tasty food, <strong>the</strong> Group participates in many joint<br />

projects with health professionals. Examples in 2010 included a<br />

survey of medical practitioners on <strong>the</strong> eating habits of <strong>the</strong> French,<br />

campaigns to raise patient awareness about healthy eating,<br />

sharing of experience with hospital nutritionists, and participation<br />

in symposiums on obesity.<br />

A DOZEN ‘YOUTH AMBASSADORS’<br />

fROM fOREIGN COUNTRIES,<br />

SPONSORED EACH YEAR<br />

BY GROUPE <strong>SEB</strong> MANAGEMENT<br />

SO THAT UNSOLD PRODUCTS CAN BENEfIT THOSE MOST IN NEED<br />

Jacques-Etienne de T’Serclaes, Founder-President of ‘L’Agence du Don en Nature’<br />

“The <strong>Groupe</strong> <strong>SEB</strong> Foundation is a founding partner of ‘L’Agence du Don en Nature’ [<strong>the</strong> in-kind donation agency] which was<br />

created in 2008. Right from <strong>the</strong> start, <strong>Groupe</strong> <strong>SEB</strong> became involved in our project to collect unsold products from companies,<br />

and have <strong>the</strong>m redistributed to associations helping people in difficulty. These associations place <strong>the</strong>ir orders with our warehouse<br />

(which is run by a social integration company) and <strong>the</strong> products are sent to <strong>the</strong>m for a nominal sum. In two years, we have<br />

distributed more than €5 million worth of new products which have benefited some 350,000 needy people in France.<br />

The <strong>Groupe</strong> <strong>SEB</strong> Foundation helped us financially from <strong>the</strong> start, and is a major donor of household products such as frying<br />

pans, saucepans and vacuum cleaners – more than 85,000 articles in 2010. It is also helping us to expand in <strong>the</strong> Rhône-Alpes<br />

area by putting us in touch with o<strong>the</strong>r associations which it also supports. This is an ideal partnership!”

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!