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Feasibility Study of Proposed Tourism Dev in Shewula, NE ...

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Chapter 4 - Socio-Cultural F<strong>in</strong>d<strong>in</strong>gs and Analysis<br />

4.9. ANALYSIS OF THE COMMUNITY'S RESPONSES<br />

4.9.1. An assessment <strong>of</strong> the general response trends<br />

Overall, the general reactions recorded were primarily concerned with <strong>in</strong>itiatives at<br />

the immediate local level, i.e. the reserve and tourism development, and less so with<br />

the Lubombo Conservancy. In general, these reactions appear to <strong>in</strong>dicate that the<br />

idea <strong>of</strong> establish<strong>in</strong>g a reserve is problematic but that there is a qualified acceptance<br />

<strong>of</strong> (and even some support for) the tourism development project. However, there is<br />

not a significant level <strong>of</strong> broad-based community commitment to either <strong>of</strong> these<br />

<strong>in</strong>itiatives.<br />

The positive reactions to the proposed tourism development could provide a<br />

foundation on which further support for the project can be built, although at the same<br />

time they could potentially result <strong>in</strong> high expectations, which may not be immediately<br />

met or which might be unrealistically high.<br />

Some <strong>of</strong> the negative reactions that have been documented by the study could also<br />

be advantageous to the project, s<strong>in</strong>ce they reflect real fears and doubts about the<br />

costs and benefits <strong>of</strong> the project to the community. These reactions are an <strong>in</strong>dication<br />

that the community is aware <strong>of</strong> or will understand some <strong>of</strong> the pitfalls and problems<br />

that have been encountered <strong>in</strong> other, similar, projects and which could very well be<br />

associated with their own tourism development project. This is useful, s<strong>in</strong>ce it allows<br />

for forward plann<strong>in</strong>g <strong>in</strong> which anticipated negative impacts can be planned for and<br />

mitigated aga<strong>in</strong>st, while at the same time the expectations <strong>of</strong> potential benefits to be<br />

derived from tourism development can be moderated and managed.<br />

However, there are also some negative reactions which could be problematic for<br />

the project. Some are based on misunderstand<strong>in</strong>gs or lack <strong>of</strong> <strong>in</strong>formation, and should<br />

therefore be relatively easy to overcome, provided that the necessary clarity and<br />

<strong>in</strong>formation is provided. Other negative reactions appear to be more deeply rooted,<br />

and will require functional conflict resolution and management mechanisms if they<br />

are hot to adversely affect the feasibility <strong>of</strong> the project. The sensitivity with which the<br />

community's concerns are addressed and the degree to which <strong>in</strong>tensely negative<br />

reactions can be tempered, will therefore <strong>in</strong>fluence the ultimate feasibility <strong>of</strong> the<br />

project.<br />

In some ways it is the mixed reactions that are the most problematic for establish<strong>in</strong>g<br />

a tourism development, such as that proposed for the <strong>Shewula</strong> area. These<br />

reactions, which appear to be predom<strong>in</strong>ant <strong>in</strong> the <strong>Shewula</strong> Community at present,<br />

result <strong>in</strong> the problem <strong>of</strong> <strong>in</strong>ertia that is a constra<strong>in</strong>t encountered <strong>in</strong> many spheres <strong>of</strong><br />

development. The ambivalence <strong>of</strong> these responses is understandable, s<strong>in</strong>ce the<br />

benefits that such developments promise are entic<strong>in</strong>g but they are accompanied by<br />

costs and a fear <strong>of</strong> the unknown which prevents people from tak<strong>in</strong>g action, or<br />

becom<strong>in</strong>g <strong>in</strong>volved <strong>in</strong> such a project. If the proposed development is to ga<strong>in</strong> the<br />

support <strong>of</strong> the people, then it must be demonstrated that the benefits <strong>of</strong> the project<br />

for the community will outweigh the costs that will be <strong>in</strong>curred by the community. This<br />

creates a situation <strong>in</strong> which the support necessary for the success <strong>of</strong> the project<br />

depends on the project demonstrat<strong>in</strong>g its success.<br />

This situation is far from ideal. There are, however, a number <strong>of</strong> ways <strong>in</strong> which this<br />

situation can be overcome. One <strong>of</strong> these is by encourag<strong>in</strong>g learn<strong>in</strong>g from<br />

experiences <strong>in</strong> other similar projects, which can demonstrate the possibilities <strong>of</strong><br />

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