24.11.2012 Views

Messages in the Media - University of Toronto

Messages in the Media - University of Toronto

Messages in the Media - University of Toronto

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

eview<strong>in</strong>g <strong>the</strong> media law, along with many o<strong>the</strong>r policies<br />

enacted by <strong>the</strong> current government, to determ<strong>in</strong>e whe<strong>the</strong>r<br />

or not it complies with EU standards. 6<br />

With respect to <strong>the</strong> press, free onl<strong>in</strong>e news portals have<br />

<strong>in</strong>creased <strong>in</strong> popularity and readership compared to <strong>the</strong><br />

traditional pr<strong>in</strong>ted press. 7<br />

Origo<br />

www.origo.hu<br />

The most popular onl<strong>in</strong>e news site <strong>in</strong> Hungary, Origo, has a<br />

daily readership <strong>of</strong> about 1.68 million. 8 9 Like most media<br />

entities <strong>in</strong> Hungary, it is known to have a slight left-<strong>of</strong>centre<br />

stance, but due to its wide readership, it aims to<br />

ma<strong>in</strong>ta<strong>in</strong> a ‘central’ position. The website is owned by Hungarian<br />

Telekom – now a direct subsidiary <strong>of</strong> Deutsche Telekom<br />

– and was started <strong>in</strong> 1998 to address <strong>the</strong> lack <strong>of</strong><br />

Hungarian content on <strong>the</strong> Internet. 10<br />

Index<br />

www.<strong>in</strong>dex.hu<br />

Index is <strong>the</strong> second most popular news site <strong>in</strong> Hungary,<br />

with a daily readership <strong>of</strong> about 1.3 million. 11 12 It advocates<br />

and prides itself as be<strong>in</strong>g an <strong>in</strong>dependent provider <strong>of</strong><br />

‘news + op<strong>in</strong>ion + community.’ 13 Created <strong>in</strong> 1999, <strong>the</strong> portal<br />

is owned by <strong>the</strong> Central European <strong>Media</strong> and Publish<strong>in</strong>g<br />

Corp., which is a Budapest based regional onl<strong>in</strong>e media<br />

provider.<br />

Blikk<br />

www.blikk.hu<br />

Blikk has <strong>the</strong> highest readership <strong>of</strong> all pr<strong>in</strong>ted press <strong>in</strong><br />

Hungary, approximately 1 million; comparable to <strong>the</strong> viewership<br />

<strong>of</strong> major network television channels. 14 15 It is a<br />

daily newspaper with a very strong onl<strong>in</strong>e presence. Established<br />

<strong>in</strong> 1994 as a tabloid magaz<strong>in</strong>e, through <strong>the</strong> years it<br />

has grown <strong>in</strong>to full-fledged daily paper with a casual ‘<strong>in</strong>fo-<br />

85

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!