CATALOG - University of Maryland University College

NPMN 610 Nonprofit and Association Law and Governance (3)(Formerly ADMN 657.) A study of current ideas and approachesrelated to nonprofit law, governance, and mission. Discussion coversdistinctions between nonprofit, educational, charitable, socialaction, membership, cultural, scientific, environmental, and tradeassociations as they relate to incorporation, legal standing, taxexemptstatus, and governance are made. Topics include nonprofitgovernance and trustee issues, as well as lobbying and advocacy,nonprofit liability, personnel, and unrelated business income tax.Special attention is paid to the relationship of governance andethics in nonprofit management.NPMN 620 Nonprofit and AssociationFinancial Management (3)(Formerly ADMN 654.) A detailed study of theories and practicesof nonprofit financial management and decision making,including budgeting, reporting requirements, nonprofit accounting,and financial standards. Focus is on the role of financial managementin maintaining the fiscal health and legal status of thenonprofit organization. Topics include budgeting, fund accounting,cash flow analysis, expenditure control, long-range financial planning,audits, and grant and contract management. Discussion alsocovers compliance with nonprofit accounting and financial managementprinciples in reference to maintaining public access andethical standards.NPMN 640 Marketing, Development, and Public Relationsin Nonprofit Organizations and Associations (3)(Formerly ADMN 658.) A study of the principles and practicesrequired to develop and promote the products, services, positions,and image of nonprofit organizations. Focus is on fundraising andmembership recruitment issues. Topics include the design of amarketing strategy and marketing mix, pricing issues, alternativerevenue-generating mechanisms, and customer service. Discussionalso explores use of the media, advertising and promotion methods,and relationships with business, government, and the community.The integration of sponsors, members, and chapters in the totalmarketing effort is examined.NPMN 650 Fundamentals of Association Management (3)A study of the unique and important niche of associations withinthe nonprofit sector. Analysis covers the history of associations,political groups, trade lobbying groups, and foundations in relationto their varying missions, internal capacity, shifting environments,and legal status. Associations also are assessed in terms of theirwider environment, including the extent of their labor force andcommand of capital resources. Discussion also covers the widerinfluence of associations on U.S. economy and policy.NPMN 655 Process and Outcome Evaluationfor Nonprofit Organizations (3)(Prerequisite: NPMN 650). An examination of the growingimportance of process and outcome evaluation to nonprofitorganizations in supporting their missions. Various quantitativeand qualitative evaluation strategies, as well as quality and processimprovementmethodologies, are explored. Topics include importantevaluation concepts such as validity and reliability of variousdata collection tools, various approaches to sampling, and precisionof results.NPMN 660 Strategic Management in NonprofitOrganizations and Associations (3)(Formerly NPMN 670.) A study of the integration and applicationof strategic management principles, concepts, and practices in nonprofitorganizations. Topics include the development of missionstatements, goal-setting concepts, and strategy formulation andimplementation approaches. Assignments focus on designing organizationalplans and strategies relevant to the specific needs oforganizations.OMDE (Distance Education)OMDE 601 Foundations of Distance Education (3)(Developed by Ulrich Bernath of Germany and Eugene Rubinof the United States, in collaboration with Borje Holmberg ofSweden and Otto Peters of Germany.) An overview of the knowledge,skills, and attitudes that are required by a competent practitionerof distance education. Critical concepts and issues identifiedin the distance education literature are explored and the historyand theories of the field are critically examined.OMDE 603 Technology in Distance Education (3)A review of the history and the terminology of technology usedin distance education. The basic technology building blocks ofhardware, networks, and software are identified. Analysis coversthe characteristics of asynchronous and synchronous technologiesand tools used in the teaching and learning, as well as the administrationof distance education. The relationship between technologyand the goals of the educational/training organization arecritically examined. The relationship between information technology(especially online technology) and distance education isexplored. Topics include the criteria and guidelines for selectingtechnologies for distance education and the future directions oftechnology in distance education.www.umuc.edu/grad 99