CATALOG - University of Maryland University College

ACCT 665 Special Topics in Accounting (3)Prerequisite: ACCT 610. A study of current topics in accounting.Discussion focuses on one of the following topics: government andnonprofit accounting (including financial accounting standardsapplicable to public sector and nonprofit organizations in theUnited States), international accounting (including multiple currencies;reporting requirements and their harmonization; and theinterplay between international operations, differing cultures, andthe management of the resulting risk), and strategies and tools inaccounting (including current issues and strategies in accounting,integration of the various areas of accounting, and the researchtools that can be used).ACCT 670 Accounting Capstone (3)(Formerly ACCT 615.) A systematic review of components of theCPA examination as preparation for those who will take the exam.As preparation for work in the accounting field, earlier work is synthesizedin the form of an end-of-specialization capstone project.AMBA (Business Administration)AMBA 600 MBA Fundamentals (3)An overview of fundamental management concepts across a broadspectrum of subject areas. Topics include the online environmentand technologies used in the MBA program; academic requirements;research, writing, and analytical skills; plagiarism issues;and basic management concepts. Assignments focus on statisticsand the theory of constraints. Exercises improve skills in the areasof research, writing, critical thinking, and teamwork.AMBA 602 The Dynamics of Individuals and Groups at Work (6)An investigation of the interplay of the nature, meaning, andvalue of work with individual, group, organizational, and societaloutcomes. Strategies and methods for aligning individual interestsand organizational needs to reach organizational goals are explored.The philosophical, legal, psychological, and structural decisionsthat managers and leaders must make in managing the dynamichuman element at work are analyzed through readings, case analyses,exercises, presentations, and discussions. Topics include interpersonalskill development, with an emphasis on effective communicationprocesses, to increase competence in successfully workingwith people.AMBA 603 The Marketing of New Ideas (6)A study of the processes of strategic marketing and the developmentof new products from the perspective of understanding customersand cultivating and nurturing customer relationships. Suchincreased understanding is achieved through the effective flow ofknowledge resources within and external to the organization, withan emphasis on the importance of market research, customer relationshipmanagement, data mining, demand forecasting, and marketplanning. As a managerial process, marketing is the way inwhich organizations determine their best opportunities and avoidmajor threats in a constantly changing marketplace. The managerialphilosophy of marketing puts central emphasis on the customer,but does not lose sight of the competition and the environment inwhich it operates. Accelerated technological change, major ethicalbusiness decisions, and increased globalization exert substantialpressure on organizations to develop and transform their goods,services, and marketing programs. Stable product design and longproduction runs are no longer the norm. Topics include theincreasing importance of electronic commerce as it relates to thedistribution, promotion, and pricing of consumer and businessproducts. Marketing applications and the effectiveness of variouse-commerce strategies in an emerging new economy are explored.In addition, the important topics of ethics and social responsibilityare investigated within the context of strategic marketing managementand the current business climate.AMBA 604 Technology and Operations Management (6)A consideration of three key areas of modern business functionalmanagement: project management, operations management, andinformation technology management. Effective managers needto understand the principles and techniques of management inthese areas. For instance, the fast pace of product innovation anddecreasing product life cycles today mandate that managers possesseffective project management skills. Further, managers continuallyrestructure business processes in order to maintain or improveoperational efficiency and effectiveness, which is the heart of soundoperations management. In support of this purpose and many others,managers should also be able to quickly but critically acquire,analyze, and deploy business information, which requires their abilityto manage information technology, that is, automated informationsystems and information security.www.umuc.edu/grad 71