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Beaulieu Vineyards<br />

History<br />

When Georges and Fernande de Latour first saw the breathtaking<br />

expanse of Napa Valley near Rutherford, Fernande exclaimed<br />

“beau lieu!” or “beautiful place.” They planted the surrounding<br />

land—including the sloping alluvial fan bench of the Napa Riverto<br />

vineyards BV 1 and BV 2, terroir that has become the backbone<br />

of Georges de Latour Private Reserve Cabernet Sauvignon. The first<br />

Georges de Latour Private Reserve Cabernet Sauvignon was crafted<br />

<strong>with</strong> grapes from the 1936 vintage by André Tchelistcheff, who<br />

tasted the wine in barrel and insisted on giving it an independent<br />

bottling. Today this wine is widely considered the standard bearer of<br />

fine Rutherford Cabernet, <strong>with</strong> deep fruit character, silky tannins and<br />

impressive aging ability.<br />

People<br />

Georges de Latour recognized the exceptional winemaking promise<br />

of his Rutherford estate, and he was dedicated to the research<br />

and innovation that would bring about its finest expression. He<br />

needed someone who understood European standards, so in 1938,<br />

he recruited the brilliant André Tchelistcheff, research enologist<br />

from France’s Pasteur Institute. Tchelistcheff applied his scientific<br />

knowledge to vineyard and winery, benefitting Beaulieu Vineyard as<br />

well as the entire nascent California wine in<strong>du</strong>stry. His highly trained<br />

palate led him to identify the superior Rutherford fruit quality-<strong>with</strong><br />

the distinctive character he called “Rutherford Dust”-that became the<br />

hallmark of Georges de Latour Private Reserve Cabernet Sauvignon.<br />

In 1991, Tchelistcheff and Joel Aiken, then Vice President of<br />

Winemaking at Beaulieu Vineyard, began working alongside one<br />

another. Their collaboration and shared commitment to innovative<br />

winemaking defines the philosophy behind the new Georges de<br />

Latour Private Reserve Winery.<br />

Philosophy<br />

They have pioneered winemaking techniques, acquired the highest<br />

quality vineyards in Napa Valley and established vineyard and<br />

winemaking teams that have included the likes of André Tchelistcheff,<br />

Mike Grgich, Joel Aiken, and now Jeffrey Stambor.<br />

The new Georges de Latour Private Reserve Winery is the latest<br />

in their rich legacy of innovation. This winery will enable them to<br />

further develop the expression of our historic Rutherford terroir, and<br />

to fully implement the insight we have gained from in-depth smalllot<br />

experiments. The result will be the most remarkable Georges de<br />

Latour Private Reserve Cabernet Sauvignon wines we are capable of<br />

handcrafting-wines that deserve their place among the lineage of<br />

Georges de Latour Private Reserve vintages.<br />

www.bvwines.com<br />

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