QAISER AMIN

Perfect Phrases for Presenting Business Strategies
I’ve looked at this strategy from every direction and it
clearly fits exactly with the company’s long-term plan.
I don’t think people will oppose the plan unless they have
created a better alternative strategy.
Addressing New Opportunities
Higher management wants to hear: This is a major
opportunity; it fits into our company strategy.
Our department keeps a list of opportunities we project
will develop in the next two years. We feel this opportunity
will be one of the top three because it provides a valued
benefit to a new set of customers. It also clearly fits into
our strategy of developing two new markets.
Action-oriented needs to hear: This strategy is lined up
with company goals; it makes a significant impact on
those goals.
This strategy takes a major step toward meeting the
company’s major objectives. If implemented properly over
the next three years we will meet or exceed a major
objective that needs to be accomplished to grow the
company in the future.
Analytical needs to hear: The green lights for the strategy
are far more important than the red lights.
Obviously any strategy that is expected to impact the
company for the next three years will have risks. But the
green lights, especially its complete fit with the company
goals and its alignment with our target customers’
requirements, indicates we should move ahead.
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