QAISER AMIN

Delivering the Power
Conservative or hostile needs to hear: No other
opportunities are in sight that meet the company’s
objectives as well.
Our company has stiff competition from well-run companies
that have strategic growth plans.We must stay at least even
and preferably move ahead of them.This opportunity has
an enormous upside for us and, frankly, there are no other
opportunities we can pursue that will have a similar impact.
Internal Strategies
External strategies have more glamour but don’t downplay the
importance of internal strategies. True growth and constant
realignment of a company with customer goals usually can’t be
completed without internal strategies that impact the company
just as powerfully as external strategies.
Solving a Problem
Higher management wants to hear: The strategy has both
short- and long-term ramifications; it fits the company’s
long-term objectives.
This strategy offers more than a short-term solution for
our backorder situation; it provides a new job tracking
system. The job tracking system will cut our production
time from one week to five days. Shorter turnaround time
is a major company long-term goal.
Action-oriented needs to hear: The strategy does meet longterm
goals; the company is ready to move on the solution.
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