Market Leader Intermediate 3rd edition SB

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UNIT 4 .. ORGANISATION READING A successful organisation IJ Read paragraph 1 of the article and choose the best definition for perks. a) happiness and confidence in the workplace b) something your employer gives you in addition to your pay c) high·quality food and drink III Read the article. Look at these key phrases that summarise paragraphs 1-3. Then write similar phrases for paragraphs 4-7. 1 Philosophy behind the perks 2 Competitions and celebratory funds 3 Celebrating special events / friendly place to work II Decide if the statements are true (T) or false (Fl. Correct the false ones. 1 Google promotes the idea of staff getting together. 2 Every month, managers get money to build teamwork or reward staff. 3 Ninety per cent of Google Italy workers thought it was a friendly place to work. 4 The furniture in Google offices is different to that in most offices. 5 The work is challenging, and you need a university degree to work there. 6 Employees know what their objectives are and have the freedom to achieve them. 7 Employees have the opportunity to listen to well-known or important authors. Success can be a game with many players by Sarah Murray One or the side effects of the free food for Google staff is what is known as the 'Google 15' - the number of pounds that employees typically gain 5 aher joining the Internet company. But whether it is providing snacks and gourmet meals in the canteen, annual skiing trips or games rooms at the office. the philosophy behind such 10 perks is the same - gelling slaff to meet each other. interact in infomlal settings and encourage teamwork. One way the company does this is to hold competitions in everything, 15 from office decorming to dancing and football. with prizes for the winners . Managers also receive a quanerly 'celebratory fund' either 10 reward accomplishments 20 or to build teamwork by going bowling, go-karting or dining ouI. The Best Workplaces survey indicates that such initiatives have a powerful effect. At Google italy. 25 for example, 90 per cent of the employees agreed Ihal 'people celebrate special events around here'. Also in italy, 100 per cent agreed that 'this is a friendly place to work' 30 and 96 per cent agreed that 'there is a "family" or "team" feeling here' . Another part of Google's objective is to make its workplace feel fUll . Massage chairs, table-tennis tables, 35 video games, lava lamps, hamlllocks, beanbags, bicycles, large mbber balls, couches and scooters arc all part of the furniture in Google offices. However. when it comes to the 40 serious business of work, great emphasis is placed on engaging employees. 'What makes Google a great workplace is that the nature of the work itself is very challenging 45 and interesting.' SHys Nick Creswell, the company's university programmes manager for Europe, the Middle East and Africa. 'And for the type of people who really enjoy 50 an intellectual challenge, that's the biggest appeal of working here.' Fostering this intellectual activity is a policy giving employees a large degree of independence in deciding 55 how to work - both in terms of the hours they work and how they do their jobs. 'There's a real culture of autonomy and empowerment,' says Mr Creswell. 'Individuals within the 60 business understand what their own goals are within the context of their teams, and they have a lot of freedom to go out and make those happen.' Even when il comes 10 learning and 65 development, many programmes are voluntary and informal. Often it may be a case of inviting university faculty in 10 discuss their latest research. Google (liso invites prominent writers to give 70 lunchtime talks about their books. 38 scanned for Paul Jennings
UNIT 4 •• ORGANISATION m Match these nouns from the article (1-5) to their meanings (a-e). 1 accomplishments (paragraph 2) a) important new plans to achieve an aim 2 initiatives (paragraph 3) b) success in doing something 3 autonomy (paragraph 6) c) giving people the power to do something 4 empowerment (paragraph 6) d) teaching staff 5 faculty (paragraph 7) e) independence/freedom to make your own decisions D Discuss these questions. 1 Would you like to work in a company like Google? Why? / Why not? 2 Would Google's philosophy work in your organisation? Why? / Why not? 3 Which of the perks or ideas mentioned in the article appeals to you the most? LANGUAGE REVIEW Noun com bi nations We can combine two or more nouns in several ways. 1 's possessive: the company's logo 2 one noun used as an adjective: labour costs 3 phrases with of: director of operations 4 compound nouns forming one word: workforce Match these examples from the article on page 38 to the categories above. a) Internet company b) culture of autonomy c) Google's objective d) teamwork =:l Grammarreference page 147 EI Find noun combinations in the article on page 38 and decide which category they belong to. 1 's possessive 2 one noun used as an adjective 3 phrases with of 4 compound nouns forming one word Il Underline the most suitable noun combination in each group. 1 a) the meeting of today b) today's meeting c) today meeting 2 a) a letter of credit b) a credit's letter c) a letter'S credit 3 a) a business card b) a card of business c) a businesses' card 4 a) a data's base b) a base of data c) a database Ii Compound nouns are sometimes formed with a number to make expressions of measurement. Change these phrases to make compound nouns. 1 a plan which lasts for 10 years a lO-year plan 2 a hotel with five stars 3 a budget worth three million dollars 4 a presentation that lasts 20 minutes 5 a contract worth 200,000 dollars 6 an industrial empire which is 150 years old scanned for Paul Jennings 39
Page 1 and 2: i 3rd Edition Intermediate Business
Page 3 and 4: CONTENTS DISCUSSION TEXTS LANGUAGE
Page 5 and 6: INTRODUCTION What is in the units?
Page 7 and 8: Brand management UNIT 1 •• BRAN
Page 9 and 10: UNIT 1 •• BRANDS Restless pursu
Page 11 and 12: UNIT 1 •• BRANDS Ta king part i
Page 13 and 14: ARKETING STRATEGIE FOR EUROPE - OPT
Page 15 and 16: VOCABULARY British and American Eng
Page 17 and 18: UNIT 2 •• TRAVEL Counting the w
Page 19 and 20: UNIT 2 •• TRAVEL SKILLS Telepho
Page 21 and 22: Hotat Pf"obtart'l Last Thursday, I
Page 23 and 24: UNIT3 •• CHANGE Describing chan
Page 25 and 26: B Without looking back at the artic
Page 27 and 28: UNIT 3 •• CHANGE Ii )>> CDl.17
Page 29 and 30: UNIT3 •• CHANGE $ C01.18 Scott
Page 31 and 32: You are all attending a conference
Page 33 and 34: UNIT A •• REVISION SKILLS Compl
Page 35 and 36: UNIT A •• REVISION Cultures: So
Page 37: UNIT 4 •• ORGANISATION Company
Page 41 and 42: UNIT 4 •• ORGANISATION SKILLS S
Page 43 and 44: UNIT 4 •• ORGANISATION Work in
Page 45 and 46: UNIT 5 •• ADVERTISING II Which
Page 47 and 48: UNIT 5 •• ADVERTISING II Find a
Page 49 and 50: UNIT 5 •• ADVERTISING SKILLS St
Page 51 and 52: UNIT 5 •• ADVERTISING You are m
Page 53 and 54: UNIT 6 •• MONEY Financial terms
Page 55 and 56: UNIT 6 •• MONEY Kieran Prior: G
Page 57 and 58: SKILLS Dealing with figures USEFUL
Page 59 and 60: UNIT 6 •• MONEY )>> C01.41 List
Page 61 and 62: You work for a large multinational
Page 63 and 64: UNIT B •• REVISION WRITING Put
Page 65 and 66: UNIT B •• REVISION 2 Complete t
Page 67 and 68: _mWiil! Cultural differences • so
Page 69 and 70: _M"IiI! Culture shock UNIT 7 ••
Page 71 and 72: UNIT 7 •• CULTURES Il })) C01.4
Page 73 and 74: UNIT 7 •• CULTURES >l) CD2.3 Ro
Page 75 and 76: UNIT 8 •• HUMAN RESOURCES VOCAB
Page 77 and 78: UNIT 8 •• HUMAN RESOURCES Artic
Page 79 and 80: UNIT 8 •• HUMAN RESOURCES SKILL
Page 81 and 82: Education: Finished secondary schoo
Page 83 and 84: UNIT 9 •• INTERNATIONAL MARKETS
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An Argentinian exporter is negotiat
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G Sven Selig travels to Brazil Sven
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UNIT C •• REVISION , To: ) I J
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UNIT C •• REVISION 9 Internatio
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_join\il'M Right or wrong look at t
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UNIT 10 •• ETHICS D Read the ar
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UNIT 10 •• ETHICS SKILLS Consid
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UNIT 10 •• ETHICS Discussion to
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UNIT 11 •• LEADERSHIP II Comple
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UNIT 11 •• LEADERSHIP D Without
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UNIT 11 •• LEADERSHIP III What
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UNIT 11 •• LEADERSHIP Franco Ro
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UNIT 12 •• COMPETITION rJ There
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UNIT 12 •• COMPETITION D Match
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___ ji!i!t Negotiating UNIT 12 •
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Quantity Product features Unit cost
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CULTURAL AWARENESS .. COMMUNICATION
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UNIT 0 •• REVISION Dear Mr Patt
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UNIT 0 •• REVISION 2 Complete t
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WRITING FILE E-mails To: tom.hunt@
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WRITING FILE Action minutes For mos
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WRITING FILE Summaries When you sum
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How to play THE SOCIAL·CULTURAL GA
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ACTIVITY FILE 2 Travel. Case study.
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ACTIVITY FILE 8 Human resources, Re
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ACTIVITY FilE 11 leadership. Case s
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ACTIVITY FILE 4 Organisation, Skill
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ACTIVITY FILE 11 leadership, Case s
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ACTIVITY FILE 6 Money, Case study,
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GRAMMAR REFERENCE II Past simple an
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GRAMMAR REFERENCE II Modal verbs II
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GRAMMAR REFERENCE m Relative clause
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AUDIO SCRIPTS R/D/T Yeah. True. e M
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AUDIO SCRIPTS CDl TRACK 20 0= JAMES
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AUDIO SCRIPTS IUght, that's ali i h
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AUDIO SCRIPTS 7 When I visited Chin
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AUDIO SCRIPTS C02 TRACK 13 (I = INT
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AUDIO SCRIPTS At times, they r:'lis
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AUDIO SCRIPTS For example, one of o
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GLOSSARY banner ad n. [C] an advert
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GLOSSARY downturn n. [C, U] the par
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GLOSSARY loan n. [C] money borrowed
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GLOSSARY real estate n. Am£[U] 1 l
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GLOSSARY 2 take something on: to ag
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Market Leader Intermediate 3rd edition SB

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