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Market Leader Intermediate 3rd edition SB

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UNIT 9 •• INTERNATIONAL MARKETS<br />

m<br />

)i (02.21 Listen to seven extracts from a negotiation between two buyers<br />

from an exclusive department store in Moscow and Pierlucci, an Italian<br />

supplier of leather goods. Match each extract (1-7) to one of the stages of<br />

Harry Mills's list (a-g).<br />

Extract 1<br />

Extract 2<br />

a) Tie up loose ends<br />

b) Probe with proposals<br />

Extract 3<br />

Extract 4<br />

Extract 5<br />

Extract 6<br />

c) Ready yourself<br />

d) Close the deal<br />

e) Explore needs<br />

f) Signal for movement<br />

Extract 7 g) Exchange concessions<br />

II<br />

Study the Useful language box below, then role-play these negotiations.<br />

Try to get a good outcome in each situation.<br />

Student A: Look at this page.<br />

Student B: Look at page 138.<br />

Student A<br />

1 You are a handbag supplier.<br />

Because there is strong demand for your new range of handbags, you want to:<br />

• increase your list prices by 20%<br />

•<br />

increase your delivery time to three weeks<br />

•<br />

only offer the buyer a one-year contract.<br />

2 You are an agent for an overseas kitchen equipment company.<br />

You exceeded your sales target by 25% last year. You want the company to:<br />

• increase your commission on sales from 5% to 10%<br />

• invite you for a visit to their head office and pay all the expenses of the trip<br />

• make you an exclusive agent for their goods<br />

•<br />

offer you a five·year contract.<br />

USEFUL lANGUAGE<br />

STARTING MAKING OFFERS REFUSING AN PLAYING FOR TIME FOLLOWING UPTHE<br />

POSITIONS AND CONCESSIONS OFFER I'd like to think DEAL<br />

We'd like to reach a If you order now, I'm not sure about about it. Let me know if there<br />

deal with you today. we'll give you a that.<br />

I'll have to consult<br />

are any problems.<br />

discount.<br />

Right, let's try to get That's more than we my colleagues about If there are any other<br />

10% off their list We'd be prepared usually offer. that. points, I'll e-mail<br />

prices.<br />

to offer you a<br />

That would be<br />

you.<br />

better price if you<br />

increased your order.<br />

difficult for us. CLOSING THE DEAL<br />

EXPLORING<br />

I think we've covered<br />

POSITIONS<br />

ACCEPTING AN<br />

everything.<br />

Can you tell me a CHECKING<br />

UNDERSTANDING OFFER<br />

little about ...?<br />

Great! We've got a<br />

What do you mean? Sounds a good idea deal.<br />

What do you have<br />

to me. As long as<br />

in mind? Have I got this right?<br />

we ...<br />

If I understand you<br />

Good, we agree<br />

correctly, ...<br />

on price, quantity,<br />

You mean, if we discounts ...<br />

ordered ... , would ...?<br />

Are you saying ... ?<br />

88<br />

scanned for Paul Jennings

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