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Johdon assistenttityön ja kielten ko — HAAGA-HELIA ammattikor...

Johdon assistenttityön ja kielten ko — HAAGA-HELIA ammattikor...

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<strong>Johdon</strong> <strong>assistenttityön</strong> <strong>ja</strong> <strong>kielten</strong> <strong>ko</strong> <strong>—</strong> <strong>HAAGA</strong>-<strong>HELIA</strong> ammatti<strong>ko</strong>rk...<br />

http://cms.haaga-helia.fi/fi/opinto<strong>ja</strong>ksokuvaukset-2009-2010/ls/showal...<br />

212 of 227 8.6.2010 12:43<br />

Real life cases are used in learning (examples, communications plans).<br />

Teaching and learning methods<br />

Lectures, team work during the contact hours, discussions, case-assignments<br />

Contact lessons 32 h<br />

Independent study 49 h<br />

Mandatory attendance 80 %<br />

Teacher with the main responsibility for the course<br />

Ops 2005<br />

Malmelin Karoliina, Pasila<br />

Ops 2010<br />

Heta-Liisa Malkavaara, Pasila<br />

Tel. 040 488 7363<br />

heta-liisa.malkavaara@haaga-helia.fi<br />

Course materials<br />

Ops 2005<br />

Smith, Ronald D. 2002. Strategic Planning for Public Relations. New Jersey: Lawrence Erlbaum<br />

Associates.<br />

Ferguson Sherry D. 1999. Communication Planning. An Integrated Approach. Sage.<br />

Material provided or advised by the teacher.<br />

Ops 2010<br />

Literature related to communication auditing and research, e.g.<br />

Austin, Erica & Pinkleton, Bruce 2001. Strategic Public Relations Management. Planning and Managing<br />

Effective Communication Programs. Lawrence Erlbaum Associates.<br />

Brannen, J. (ed.) 2000. Mixing Methods. Qualitative and Quantitative research. Aldershot Ashgate.<br />

Harrison, M. 2005. Diagnosing Organisations. Methods, Models and Processes. Sage.<br />

Assessment<br />

Required attendance and learning outcome (learning diary or communication assessment) 100 %<br />

Journalistinen kirjoittaminen<br />

Tunnus: COM8LS012<br />

Laajuus: 3 op (80 h)<br />

Ajoitus: lukukausi 1 - 2<br />

Kieli: suomi<br />

Opinto<strong>ja</strong>kson taso: ammattiopinnot<br />

Opinto<strong>ja</strong>kson tyyppi: vapaasti valittava<br />

Lähtötaso <strong>ja</strong> sidonnaisuudet muihin opinto<strong>ja</strong>ksoihin<br />

Ei edellytä aiempia opinto<strong>ja</strong><br />

Oppimistavoitteet<br />

Opiskeli<strong>ja</strong>

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