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№ 2 (14), 2009 Sromebi – TRANSACTIONS – ТРУДЫ Jurnalistika – Журналистика – Journalizmliteratura1. o. janeliZe, `narkvevebi saqarTvelos erovnul-demokratiuli partiis istoriidan~,2002.2. g. SaraZe, `ucxoeTis cis qveS~, 1993.3. gaz. `saqarTvelo~, 1915.M. Datukishvili. The First Periodic Edition of National-Democratic PartyGeorgian Technical University77 Kostava street, Tbilisi, GeorgiaSummaryIn 1915 the first periodic edition of National-Democratic Party - “Sakartvelo” was establishedin Tbilisi.In 1915-16 the newspaper was edited by a poet and dramatist Sandro Shanshiashvili. In 1917Gr. Veshapeli headed it. Since 1919 the newspaper was edited by a writer and public worker G. Kikodzebut since 1920 it was headed by Sp. Kedia.In this work the talk is about the newspaper objects and tasks. Role and importance of “Sakartvelo”in the history of Georgian people and journalism has been determined.Датукишвили М. Первый периодический орган национал-демократической партииГрузииГрузинский технический университетГрузия, Тбилиси, Костава,77РезюмеВ 1915 году в Тбилиси был основан первый периодический орган националдемократическойпартии - «Сакартвело».В 1915-16 годах ее редактором был поэт и драматург Сандро Шаншиашвили. В 1917году во главе газеты стоял Гр. Вешапели; с 1919 года газетой руководил писателъ иобщественный деятелъ Г. Кикодзе; с 1920 года газету редактировал Сп. Кедия.В статъе речъ идет о целях и задачах газеты, определены ролъ и значение«Сакартвело» в истории грузинского народа и грузинской журналистики.98
sazogadoebrivi mecnierebani –Общественные дисциплины – Social sciencesSromebi – TRANSACTIONS – ТРУДЫ № 2 (14), 2009manana aladaSvili, nunu aCuaSvilisaqarTvelos teqnikuri universiteti,kostavas 77, Tbilisi, saqarTvelomarketingi da reklama ekologiur turizmSiekologiuri turizmi aris bunebrivi unikaluri teritoriebis monaxuleba,mcirexarjiani sameurneo saqmianobis, adgilobrivi mosaxleobis cxovrebidan Semonaxulitradiciebis gacnoba, romelic aamaRlebs turistuli procesis yvela monawilisekologiuri kulturis dones, bunebis normebze dakvirvebas, ekologiuri turebis daprogramebis Sesrulebis teqnologias.ekologiuri turizmis ZiriTad resursad gvevlineba buneba. bunebaSi mogzaurobamoicavs fexiT Semovlas (trekings), velo, sacxenosno da sawyalosno turebs,gamoqvabulebis monaxuleba, romelic yovelTvis sargeblobda da sargeblobs didipopularobiT. (1)msoflioSi daculi bunebrivi teritoriebi TamaSoben did rols ekoturizmisteqnologiis damuSavebasa da aprobaciaSi. daculi bunebrivi teritoriebi aerTianebs:nacionalur parkebs, nakrZalebs, iuneskos biosferul nakrZalebs, dacul bunebrivlandSaftebs, bunebriv parkebs da sxva. negatiuri memkvidreoba turizmis bevrsaxeobaSi dakavSirebulia yofa-cxovrebasTan, ugzoobasTan, transportTan,mompoveblobis rekreaciasTan.ekoturizmis saxeebia: trekingi anu fexiT Semovla (bilikebiT), mogzaurobanaturalistTan (mecnier-naturalistis gacilebiT), velosipediT mogzauroba,mogzauroba simaRleze, sacxenosno turizmi, turebi Sidawylebze, sazRvao mogzauroba,speleoturizmi, sportuli nadiroba dacul bunebriv teritoriebze da sxva.ekologiuri turizmis ganviTarebis potenciali ganisazRvreba bunebrivi pirobebissimdidriT da ganviTarebiT. ukanasknelis daxasiaTeba damokidebulia mosaxleobisganlagebaze, warmoebis ganviTarebis da teritoriis urbanizaciis doneze, mosaxleobismigraciis istoriaze, omebze da konfliqtebze, mosaxleobis bunebasTan damokidebulistradiciebze, saxelmwifos damokidebulebaze bunebrivi saSualebebis dacvis mxriv. (1)msoflio ekoturizmis centrebi ganlagebulia evropaSi (Cr. evropa, samxreTskandinavia, pirineis da apeninis nax. kunZulebi, alpebis qveynebi, centr. evropa da a.S.),Crd.amerikaSi (kanada, aliaska, havai, meqsika), afrikaSi (Crdilo, dasavleT, aRmosavleT,centraluri da samxreT afrika), aziaSi (TurqeTi, amierkavkasia, axlo aRmosavleTi,sparseTis yuris qveynebi, yazaxeTi, centraluri azia, samxreT azia, CineTi, mongoleTi,korea, iaponia, indoCineTi da filipinebi).nacionaluri parkebis reklama unda moicavdes damaxasiaTebel resursebs,turistuli produqtis ganviTarebis etapebs, potenciuri momxmareblis kategorias dasxva. amave dros sareklamo produqtis ZiriTadi elementi orientirebuli unda iyosraritetze – winadadebis unikalurobaze.aforizmi: ”iSviaToba amaRlebs faseulobas” SeiZleba gaxdes nakrZalebis danacionaluri parkebis sareklamo produqtis qvakuTxedi warmatebis aucilebel pirobadgvevlineba momsaxurebis standartebis formireba _ safirmo stilis organizaciis99
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