Fen Management Handbook - Scottish Natural Heritage

Interpretation is all about increasing enjoyment and understanding. It is an important
aspect of reconnecting people with fens, and raising awareness of how special fens
are from many different perspectives. Interpretation can be key to attracting visitors,
so plays an important part in marketing.
The scope for interpretation is limited only by imagination. The rich array of wildlife
which fens support is the most obvious focus, but most fens have a fascinating
history of many centuries of management and neglect which can provide a strong
storyline for interpretation to attract and inspire a wide range of people, some of
whom might not necessarily be interested in wildlife. The story of any fen is also
inextricably linked with the story of the surrounding area, ecologically and socially.
Linking adjacent habitat and reaching out to the wider landscape and nearby
settlements offers opportunity can bring in other partners whose contributions
can make the story both richer and cheaper to tell. Archaeological finds as well
as habitat research results can all add to the interest and appeal of a site for
educational and promotional purposes.
Visual appeal is an
important part of design,
as demonstrated by these
panels in Parc Naturel
Regional de la Brenne in
central France
(M.Street)
The range of options for interpretive mechanisms is vast, from traditional fixed
information panels, leaflets and other printed material to interactive models, guided
walks and live exhibits.
252
Key points to think about in relation to fen interpretation
– Know your visitors: who is visiting your site(s), why and what
interests them? What are their expectations?
– Look at the fen from other peoples’ perspective. What do they
see? How can you encourage them to open their eyes and other
senses to what else is around them which they may not previously
have appreciated?
– Less can be more. Over-interpreting a natural site can detract from
its intrinsic appeal.
– Take account of existing and potential interpretation at other
local sites to avoid duplication, but think about establishing a
common theme or branding sites clustered in an area.