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BEHAVIORAL SCIENCES - Universitatea de Medicină şi Farmacie

BEHAVIORAL SCIENCES - Universitatea de Medicină şi Farmacie

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users of self-medication are well informed and protected from possible<br />

harm or negative long-term effects.<br />

5. The Promotion and Marketing of Self-Medication Products<br />

a. Advertising and marketing of non-prescription medicines<br />

should be responsible, provi<strong>de</strong> clear and accurate information and exhibit a<br />

fair balance between benefit and risk information. Promotion and<br />

marketing should not encourage irresponsible self-medication, purchase of<br />

medicines that are inappropriate, or purchases of larger quantities of<br />

medicines than are necessary.<br />

b. People must be encouraged to treat medicines (prescription and<br />

non-prescription) as special products and that standard precautions should<br />

be followed in terms of safe storage and usage, in accordance with<br />

professional advice.<br />

► Exercises and Discussions:<br />

1. What is society?<br />

2. What is the structure of human society? Describe its elements.<br />

3. Define the terms social status and role. What is difference<br />

between them?<br />

4. What are Role obligations and rights of physician and patient?<br />

5. Listed the forms of role obligations’ <strong>de</strong>viation.<br />

6. Find and <strong>de</strong>scribe the case of medical malpractice.<br />

7. What is self medication? What risk it implies?<br />

► Recommen<strong>de</strong>d Essays<br />

1. Health and Social Class<br />

2. Social factors influencing human health.<br />

3. Self medication or addiction?<br />

► Literature:<br />

1. Parsons Talcott. Social System. Routledge, 1991.<br />

2. Blum R. H. The Management of the Doctor-Patient<br />

Relationship. McGraw-Hill, 1960.<br />

3. An<strong>de</strong>rson Richard E. Medical malpractice: a physician's<br />

sourcebook. Humana Press, 2005.<br />

72

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