An Economic and Spatial Plan for Limerick Appendices
An Economic and Spatial Plan for Limerick Appendices
An Economic and Spatial Plan for Limerick Appendices
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<strong>Limerick</strong> 2030 <strong>An</strong> <strong>Economic</strong> <strong>and</strong> <strong>Spatial</strong> <strong>Plan</strong> <strong>for</strong> <strong>Limerick</strong><br />
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CONTENTS<br />
1. Rationale <strong>and</strong> Aims …………………………………………………………………….121<br />
2. <strong>Limerick</strong> Place Position ………………………………………………………………..123<br />
3. New <strong>Limerick</strong> Story <strong>and</strong> Key Messages ……………………………………………127<br />
4. Place Marketing Strategy …………………………………………………………….128<br />
5. Place Marketing <strong>Plan</strong> ………………………………………………………………….131<br />
6. Reference Materials …………………………………………………………………...138<br />
June 2013 120