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aCademiC Catalog 2013-2014 - Lorenzo de Medici

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internship site; stu<strong>de</strong>nt internship schedules and onsite duties<br />

may vary. The placement is with small fashion boutiques. Interns<br />

may <strong>de</strong>velop and carry out various activities which may inclu<strong>de</strong><br />

but are not limited to: working on fabric/garnment prototyping,<br />

<strong>de</strong>sign assistance, window display, merchandising.<br />

Note: Placement opportunities are limited and subject<br />

to change. Stu<strong>de</strong>nts who enroll must submit supporting<br />

documentation by the registration <strong>de</strong>adline, and acceptance is<br />

conditional upon result of an onsite interview during the first<br />

week of the term. Fluency in Italian may be advantageous.<br />

Prerequisites: 1) junior standing 2) Fashion Design majors 3) 2<br />

semesters of Italian prior to internship (ITL 102 Elementary 2<br />

level) and concurrent enrolment in an Italian class<br />

Fashion Marketing and Merchandising<br />

Internship<br />

FAS 363 F<br />

Cr: 3; Contact hrs: 135<br />

This course provi<strong>de</strong>s practical and professional experience in<br />

the field of Fashion Marketing and Merchandising at a distinctive<br />

Italian placement site. The intern is monitored by both the onsite<br />

supervisor and an LdM faculty member. The gra<strong>de</strong> assigned by<br />

the faculty internship supervisor reflects assessment of weekly<br />

reports, two papers, and an overall evaluation. Ten hours weekly<br />

at the internship site; stu<strong>de</strong>nt internship schedules and onsite<br />

duties may vary. The placements are with in<strong>de</strong>pen<strong>de</strong>nt fashion<br />

and related businesses, boutiques, galleries, offices. Interns<br />

may <strong>de</strong>velop and carry out various activities which may inclu<strong>de</strong><br />

but are not limited to: retail management, visual merchandising,<br />

window display, events, sales and customer services.<br />

Note: Placement opportunities are limited and subject<br />

to change. Stu<strong>de</strong>nts who enroll must submit supporting<br />

documentation by the registration <strong>de</strong>adline, and acceptance is<br />

conditional upon result of an onsite interview during the first<br />

week of the term. Fluency in Italian may be advantageous.<br />

Prerequisites: 1) Fashion Marketing and Merchandising majors<br />

of junior standing 2) two semesters of Italian prior to internship<br />

(ITL 102 Elementary 2 level) and concurrent enrolment in an<br />

Italian class<br />

Merchandise Planning and Control<br />

FAS 365 F<br />

Cr: 3; Contact hrs: 45<br />

This course provi<strong>de</strong>s a basic knowledge of the mathematical<br />

concepts and calculations involved in profitable merchandising.<br />

Stu<strong>de</strong>nts work with actual retailing scenarios to apply<br />

merchandising formulas such as open-to-buy, mark-up, and<br />

stock turnover.<br />

Prerequisites: FAS 300 Fashion Buying Concepts, or equivalent<br />

Portfolio in Fashion Design<br />

FAS 380 F<br />

Cr: 3; Contact hrs: 90<br />

This advanced fashion <strong>de</strong>sign course is structured in or<strong>de</strong>r to<br />

give stu<strong>de</strong>nts a personal professional portfolio. The course will<br />

be divi<strong>de</strong>d in two parts: in the first part stu<strong>de</strong>nts will work on<br />

their fashion collection, starting with their previous projects and<br />

adding new specialized ones. In the second part of the course,<br />

these projects will be transferred to computer, creating a digital<br />

portfolio that will add to the paper one. Special attention will<br />

be given to a professional presentation of the portfolios and<br />

to preparing stu<strong>de</strong>nts to enter in the job system by executing<br />

focused projects like the creation of a personal resume,<br />

business card and a digital brochure. Stu<strong>de</strong>nts will improve<br />

their sketching and ren<strong>de</strong>ring skills, they will work on up-to<br />

date trend research and present accurate and <strong>de</strong>tailed layouts.<br />

Prerequisites: FAS 200 Fashion Design Computer Principles I,<br />

FAS 245 Fashion Illustration II, or equivalents<br />

Apparel Quality Assurance<br />

FAS 395 F<br />

Cr: 3; Contact hrs: 60<br />

Members of global society may have similar <strong>de</strong>sires but often<br />

expectations and needs differ. With the help of spec sheets,<br />

anthropometrics, product specifications and material testing,<br />

the stu<strong>de</strong>nt will learn how to measure and guarantee that<br />

consumer expectations are met. This ability is very important<br />

for retailers as well as for <strong>de</strong>signers and is highly sought after<br />

by companies sourcing globally.<br />

Prerequisites: FAS 195 Textile Science, or equivalent<br />

Collection Production<br />

FAS 400 F<br />

Cr: 3; Contact hrs: 90<br />

In this capstone course, stu<strong>de</strong>nts will apply acquired knowledge<br />

to realize a small line with given requirements. They will carry<br />

out, from conception to execution, three to five complete<br />

outfits to be presented and judged during finals in a fashion<br />

show or exhibition. Emphasis is placed on creativity, originality,<br />

technical skill and execution, as well as marketability.<br />

Prerequisites: FAS 340 Apparel Construction or equivalent<br />

Fashion Employment Seminar<br />

FAS 415 F<br />

Cr: 1; Contact hrs: 15<br />

This course for upper-level fashion stu<strong>de</strong>nts helps them to<br />

launch themselves in a career in the world of fashion. It equips<br />

stu<strong>de</strong>nts already trained in some aspect of the fashion business<br />

to present themselves to fashion companies with a view to<br />

acquiring a first full-time job in the business. Fashion Design<br />

and Fashion Marketing and Merchandising stu<strong>de</strong>nts will work<br />

on their portfolios, create resumés and business cards, write<br />

cover letters, and prepare interviews.<br />

Note: English composition and speech are highly recommen<strong>de</strong>d<br />

to be successful in this course. Stu<strong>de</strong>nts who have elements<br />

useful for portfolios are encouraged to bring them.<br />

Prerequisites: Junior standing and three semesters of Fashion<br />

courses<br />

Fashion Entrepreneurship<br />

FAS 430 F<br />

Cr: 3; Contact hrs: 45<br />

In this course stu<strong>de</strong>nts plan a virtual company from concept<br />

to creation. This entails writing a business plan, analyzing<br />

market & competition, creating the image, registering a name,<br />

selecting a location, managing human resources. Although<br />

focused on fashion, and serving as a capstone course for<br />

Fashion Marketing and Merchandising stu<strong>de</strong>nts, the course has<br />

general applicability.<br />

Prerequisites: Fashion Merchandising majors/minors of junior<br />

standing<br />

International Tra<strong>de</strong> and Apparel<br />

FAS 455 F<br />

Cr: 3; Contact hrs: 45<br />

Consumption, distribution and production <strong>de</strong>pend on<br />

a country’s culture, its economy, and its governmental<br />

regulations (regarding quotas, tariffs, non-tra<strong>de</strong> barriers, antidumping,<br />

safety, the environment, etc.), among other factors. It<br />

is therefore vital for the stu<strong>de</strong>nt to un<strong>de</strong>rstand and be aware of<br />

issues, possibilities and inter<strong>de</strong>pen<strong>de</strong>ncies that may arise when<br />

going global. Also discussed is the importance of the industry<br />

in conjunction with economic <strong>de</strong>velopment.<br />

Prerequisites: FAS 100 Introduction to the Fashion Industry,<br />

BUS 220 Introduction to International Marketing and BUS 180<br />

Principles of Macroeconomics, or equivalents<br />

Graphic Design<br />

History of Graphics and Illustration<br />

GRA 150 F<br />

Cr: 3; Contact hrs: 45<br />

This course <strong>de</strong>als with the history of graphic <strong>de</strong>sign and<br />

illustration and how it was interpreted in different cultures from<br />

the late 1800s to the present. We will investigate the origins<br />

of mo<strong>de</strong>rn graphic <strong>de</strong>sign <strong>de</strong>veloped in Europe, Russia and in<br />

the United States and how it relates to ancient graphic <strong>de</strong>sign<br />

created in the Near and Far East, Europe and the Americas. The<br />

course will present an in-<strong>de</strong>pth study of graphics which can<br />

mean signs, letters of the alphabet, lines of a drawing, colors of<br />

a painting, and dots of a photograph. They all form images and<br />

School of Design FLORENCE<br />

LdM Aca<strong>de</strong>mic <strong>Catalog</strong> <strong>2013</strong>-<strong>2014</strong><br />

109

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