You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
DIGITAL 2021 | SPAIN OVERVIEW REPORT<br />
MOBILE ACTIONS<br />
Percentage of internet users aged 16 to 64 that performs each action using their mobile phone each month<br />
MAKE VIDEO CALLS<br />
OR USE SERVICES LIKE<br />
FACETIME<br />
WATCH CONTENT ON A<br />
TV BY CASTING IT FROM A<br />
MOBILE PHONE*<br />
USE OR SCAN QR<br />
CODES<br />
USE A MOBILE PAYMENT<br />
SERVICE (E.G. APPLE PAY,<br />
SAMSUNG PAY)<br />
USE A MOBILE PHONE<br />
AS A TICKET OR<br />
BOARDING PASS<br />
56.8% 33.4% 53.2% 27.8% 17.8%<br />
SOURCE: GWI (Q3 2020). FIGURES REPRESENT THE FINDINGS OF A BROAD SURVEY OF INTERNET USERS AGED 16 TO 64. SEE GLOBALWEBINDEX.COM FOR MORE DETAILS. *NOTE: “CASTING” INCLUDES<br />
SCREEN MIRRORING.<br />
ECOMMERCE ACTIVITY OVERVIEW<br />
Percentage of internet users aged 16 to 64 that has performed each activity in the past month<br />
SEARCHED ONLINE FOR A<br />
PRODUCT OR SERVICE TO<br />
BUY (ANY DEVICE)<br />
VISITED AN ONLINE<br />
RETAIL SITE OR STORE<br />
(ANY DEVICE)<br />
USED A SHOPPING<br />
APP ON A MOBILE<br />
PHONE OR ON A<br />
TABLET<br />
PURCHASED A PRODUCT<br />
ONLINE (ANY DEVICE)<br />
PURCHASED A<br />
PRODUCT ONLINE VIA A<br />
MOBILE PHONE<br />
87.2% 93.0% 74.8% 79.3% 42.3%<br />
SOURCE: GWI (Q3 2020). FIGURES REPRESENT THE FINDINGS OF A BROAD SURVEY OF INTERNET USERS AGED 16 TO 64. SEE GLOBALWEBINDEX.COM FOR MORE DETAILS.<br />
26