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Title of Effective Practice: - California Postsecondary Education ...

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Direct Connection to Policy Area 3 <strong>of</strong> The Illinois Commitment<br />

RVC Employee Silent Auction Fundraising Project<br />

Rock Valley College<br />

What issue or need is addressed by the effective practice?<br />

The commitment <strong>of</strong> the RVC Foundation to raise money to fund the priorities <strong>of</strong> RVC.<br />

Description <strong>of</strong> the effective practice:<br />

In 2004-2005 Rock Valley College had a somewhat unstable internal culture due to change in college<br />

leadership. But in 2006, the college culture and processes have been stabilized under the new leadership <strong>of</strong><br />

College President Jack Becherer. In this environment it seemed appropriate for the Rock Valley College<br />

Foundation to re-engage the internal college community in monetarily supporting the priorities <strong>of</strong> Rock Valley<br />

College and at the same time creating an activity to imbibe a renewed enthusiasm and pride in the institution.<br />

The RVC Foundation Employee Silent Auction, titled “Celebrating Our Gifts,” kicked-<strong>of</strong>f in February 2006<br />

with over 70 items and/or services donated from generous employees. The planning <strong>of</strong> this fundraiser/friendraiser<br />

began in late summer the previous year. The foundation staff identified an employee group, called the<br />

“employee support team” to assist with developing and promoting the “friend-raiser” concept to their<br />

colleagues. Foundation staff arranged meetings and scheduled presentations over several months and identified<br />

“the package solicitation phase” to encourage employees’ participation. The “employee support team” assisted<br />

during the “package solicitation phase” by participating in presentations and encouraging staff when possible. A<br />

rough draft auction booklet was created once the Institutional Advancement staff and the “employee support<br />

team” identified their package donations. This auction booklet was used to share with employees during the<br />

presentations to spark interest and package creativity. The RVC IT staff played an integral part in the success <strong>of</strong><br />

this auction, by developing a user-friendly online bidding program though our internal college network. After<br />

three weeks <strong>of</strong> encouraging participation though motivational emails and phone calls from the foundation staff,<br />

packages were collected, complied and printed into a final draft auction booklet, then distributed to employees<br />

campus wide. All items and/or services donated were made available for online bidding with completion on<br />

Friday, February 24, 2006. Over 300 bids were received.<br />

How does this practice achieve sustainability?<br />

To be sustained by future sponsorship <strong>of</strong> the RVC Foundation<br />

What are the results/measurable outcomes?<br />

Each year results will be measured by the net proceeds raised. The net pr<strong>of</strong>it in excess <strong>of</strong> $4,500 was deemed a<br />

success by the RVC Foundation. In addition, much anecdotal information has come to the Foundation attesting<br />

to the positive, uplifting experience the project provided participant. Therefore, the Foundation will sponsor<br />

“Celebrating Our Gifts” again in FY07. The $4,569.00 net pr<strong>of</strong>it benefits the RVC Foundation in helping to<br />

continue to administer student scholarships, faculty/staff grants and other programs, and initiatives that are<br />

priorities <strong>of</strong> Rock Valley College.<br />

Contact Information<br />

Name: Suzanne Berger<br />

Email: s.berger@rvc.cc.il.us<br />

Phone: (815) 921-4500<br />

85

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