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Internal communication<br />

The main activities carried out related <strong>to</strong>:<br />

• off line publishing initiatives, with the production of the planned editions of the corporate magazine<br />

for employees and multimedia products on compliance and regulation issues;<br />

• on line publishing initiatives on the Intranet and on the company's web TV.<br />

<strong>Telecom</strong> <strong>Italia</strong> people were involved in internal events in person or remotely.<br />

For events attended by large numbers of people, multimedia conventions are now the established<br />

method, allowing a small number of people <strong>to</strong> gather in a physical space (audi<strong>to</strong>rium, large meeting<br />

rooms) and interact with a vast virtual audience of colleagues connected from their workstations by<br />

video streaming.<br />

The main events held by this method include the 2 editions of “Parli@mone”, in which the executives of<br />

<strong>Telecom</strong> <strong>Italia</strong> have talked <strong>to</strong> employees connected by video streaming on organisational and strategic<br />

matters. All the questions received were answered directly during the course of the event or<br />

subsequently.<br />

In Brazil, in order <strong>to</strong> encourage internal integration and promote corporate identity and corporate<br />

values, Olympic games (Olimpíadas TIM <strong>2011</strong>) were launched for the second year running. These are an<br />

internal championship that includes 6 disciplines and involved over 2,000 employees split in<strong>to</strong> 230<br />

teams.<br />

Internal communication activities also <strong>to</strong>ok place, dedicated <strong>to</strong> health, safety, the environment and <strong>to</strong><br />

encourage volunteering activities.<br />

In Argentina, NEO TV, a channel of multimedia content, broadcasts in streaming mode in all the<br />

company's offices on subjects including health, presentation of work teams and developments in the<br />

company's business.<br />

Tecotwitt, a <strong>to</strong>ol similar <strong>to</strong> Twitter, has been developed <strong>to</strong> allow all employees <strong>to</strong> take part in discussions<br />

on issues of interest.<br />

Health and Safety<br />

During <strong>2011</strong>, a number of specific initiatives were launched or continued regarding health and safety at<br />

work, one of the most important of which was an assessment of work-related stress. This initiative was<br />

implemented by means of a procedure that involved an assessment based on indica<strong>to</strong>rs associated with<br />

the context and content of work (e.g. sick leave, holidays not taken, disciplinary procedures, accident<br />

rates, decision-making au<strong>to</strong>nomy, interpersonal relationships, home/work interface, work environments,<br />

work loads and pace of work) surveyed by means of appropriate check lists. The assessment, which<br />

involved all workers, regardless of the department they belong <strong>to</strong>, was carried out by dividing the<br />

workers in<strong>to</strong> 12 homogeneous groups, identified by reference <strong>to</strong> various criteria, including the types of<br />

tasks performed, the ways in which they are performed and the departments in which they work.<br />

The context and content check lists were applied during specific work sessions attended by workers'<br />

representatives, the Human Resources department and the Prevention and Protection Service. The<br />

results of the assessment, which did not identify widespread situations of work-related stress but an<br />

estimate of average risk in three uniform groups, were shared with the workers' health and safety<br />

representatives and the other interested parties, with whom an agreement was also reached on the<br />

procedures <strong>to</strong> be used <strong>to</strong> identify improvement actions.<br />

Accidents<br />

The accident rates for <strong>2011</strong> show a general decrease in the statistical data, except for the severity<br />

index, which increased as a result of a fatal accident at work caused by a car accident (no fatal accident<br />

in 2010).<br />

The Group continues <strong>to</strong> pay constant attention <strong>to</strong> the issue of safety in the workplace, mainly by verifying<br />

implementation of risk control measures and providing training aimed at disseminating a logic of respect<br />

and protection for oneself and others.<br />

Similar attention is also paid <strong>to</strong> providing training for the operation and maintenance of Tlc systems that<br />

involve overhead work (poles, ladders and pylons) in order <strong>to</strong> ensure that people acquire sufficient<br />

knowledge on how <strong>to</strong> behave correctly during work-related activities.<br />

<strong>Report</strong> of Operations Sustainability Section 131

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