pobierz - Wydział Nauk Ekonomicznych SGGW w Warszawie

Electronic marketplaces can be also of great benefit for buyers of agriculturalcommodities because it broadens their market base and market reach (among many otherbenefits).Electronic marketplaces can differ in the scope of market functions realizationbecause of different market agricultural market structures in every country. Thehypothetical services that may be offered by electronic exchanges are for example:searching and browsing buy and sell offers, automatic matching buyers offers with thoseof sellers, providing and analyzing important market information for the electronicmarket users, sometimes financial and logistic transaction support is provided. Theelectronic marketplaces also provide efficient ways of communication among electronicmarket participants, vertical integration of information systems between organizations,support for efficient cooperating in the supply chain etc.In Poland the most developed and complex electronic exchange of agriculturalcommodities is IGT electronic platform (www.ewgt.pl). Figure 6 presents the IGTwebsite.Figure 6. The website of IGT electronic platformSource: http://www.ewgt.com.plThe electronic market B2B market started its operation in 2001 year. IGT enablesfarmers and enterprises to sell and buy commodities that are standardized. On theelectronic market predominate transactions of meat and cereal. Besides agricultural189