11.07.2015 Views

pobierz - Wydział Nauk Ekonomicznych SGGW w Warszawie

pobierz - Wydział Nauk Ekonomicznych SGGW w Warszawie

pobierz - Wydział Nauk Ekonomicznych SGGW w Warszawie

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

CSR in relation to the owners, shareholders and investors requires:1. clearer assessment of annual reports,2. transparent accounting,3. alignment of activities with the expectations of shareholders,4. providing long-term stability of the company.CSR in relation to employees requires:1. to enable staff career,2. to improve their skills,3. to provide training,4. to ensure appropriate conditions relating to safety at work.CSR in relation to consumers requires:1. to ensure consumer satisfaction,2. to reduce the number of complaints,3. health and safety for consumers,4. adequate information in advertising.CSR in relation to the supplier requires:1. compliance with the conditions laid down in the contract,2. compliance with maturity dates,3. level playing field for potential suppliers.CSR in relation to competition requires:1. to respect rules of the competitive struggle,2. to respect ethical codes,3. common solution to some problems in the environment.CSR in relation to the community requires:1. commitments to invest in community programs,2. to develop human capital,3. contribute to the development of infrastructure.CSR in relation to the Government requires:1. support and management of corporate philanthropy,2. provision of government posts,3. effective use of subsidies, grants from government.Corporate Social Responsibility in McDonald's companyMcDonald's company was selected for the sixth time for inclusion in the Dow JonesWorld and Dow Jones North America Sustainability Indexes (DJSI). These indexescompare the companies that are industry leaders in a wide range of economic,environmental and social issues. McDonald's is one of the few fast food traders, which isso highly acclaimed.93

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!