Catalog - University of Maryland University College

COURSE DESCRIPTIONSDMBA (Business Administration—Dual Degree)DMBA 610 Ethical Leadership in Organizationsand Society (6)Prerequisite: Completion of all requirements for the first degreeof an approved dual degree program. An examination andapplication of core knowledge and skills for managerial andorganizational success in the competitive global marketplace.Emphasis is on effective ethical decision making for optimalorganizational performance. A foundation in systems andcritical thinking is provided. Topics include the legal environmentof business, forms of business and nonprofit organizations,employment issues and practices, workforce recruitment andretention, conflict management and alternative dispute resolution,management of diverse virtual teams, ethical and legalconduct of domestic and international business, and corporatesocial responsibility.DMBA 620 Effective Financial and Operational DecisionMaking (6)Prerequisite: DMBA 610. A study of sound decision makingin business, focusing on financial analysis and operationalissues found in every enterprise. Discussion covers economics,financial reporting and analysis, information systems, andproject management in an international context. The goal is tounderstand and apply the principles and techniques of effectivemanagement planning, control, and decision making in theglobal environment.DMBA 630 Marketing and Strategy Management in the GlobalMarketplace (6)Prerequisite(s): DMBA 610 and 620. An investigation ofmarketing and strategy and how they lead to value creationand value capture in different business contexts. Discussioncovers marketing strategy and customer orientation in the contextof strategic frameworks for industry analysis and achievementof sustainable competitive advantage. Global business andtechnology environments are assessed to determine strategicoptions for growth and profitability, leading to specific marketingplans and strategic decisions. Examples from personal worksituations are applied to the concepts of both marketing andstrategy management.DMCC (Community College Policyand Administration)DMCC 821 Higher Education Policy (6)An examination of national, state, and local education policyformation, as well as an analysis of the educational policyprocess, including antecedents, framing of problems andsolutions within policies, policy implementation, and policyconsequences in the context of the community college environment.Topics include issues of financial stewardship, enrollmentmanagement, external stakeholder relationships, educationaloutcomes, market-driven innovation and change, organizationaldevelopment, student-centric culture, and technologyleadership. Key leadership competencies, including strategicplanning, decision making, resource management, communication,collaboration, and advocacy, are considered as theysupport effective policy development.DMCC 841 Institutional Assessment in the CommunityCollege Environment (6)An exploration of institutional assessment as it contributes tocontinual improvement in student learning and faculty developmentby collecting, analyzing, and reporting research data onacademic programs, student learning outcomes, and curriculardevelopment in community colleges. Assessment activities covera wide range of topics, from academic programs and facultyactivities to student retention, graduation rates, and employersatisfaction. The role of regional and specialized accreditationis examined. Focus is on how community college leaders canengage a broad array of organizational and administrative activitiesto build an effective student assessment and faculty developmentculture.DMCC 851 Community College Advocacy andAccountability (6)An exploration of the process that creates effective leaders whoare enthusiastic advocates for the mission, vision, and goals ofthe community college. Discussion covers promoting equity,open access, teaching, learning, and innovation as primary goalsfor the college; understanding how these change over time; andfacilitating discussion with all stakeholders. Focus is on advancinglifelong learning and supporting a learner- and learningcenteredenvironment. Skills needed to represent the communitycollege in the local community, in the broader educationalcommunity, at various levels of government, and as a model ofhigher education that can be replicated in international settingsare developed.94G R A D U A T E C A T A L O G | 2 0 1 0 – 2 0 1 1