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Cortina Inverno

Eccoci arrivati al decimo numero di CORTINA.TOPic. Una bella strada, quella che abbiamo percorso assieme. Con un obiettivo interessante, quello di dar vita — cinque stagioni or sono — a una rivista dalla doppia vocazione: di approfondimento e promozione, capace di immortalare la Cortina che ci piace e di dar voce a chi la ama, guardando sempre al futuro, forti di un illustre passato.

Eccoci arrivati al decimo numero di CORTINA.TOPic.
Una bella strada, quella che abbiamo percorso assieme. Con
un obiettivo interessante, quello di dar vita — cinque stagioni
or sono — a una rivista dalla doppia vocazione: di approfondimento
e promozione, capace di immortalare la Cortina che
ci piace e di dar voce a chi la ama, guardando sempre al futuro, forti di un
illustre passato.

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Why make things<br />

so difficult on holiday?<br />

52<br />

W<br />

hether it be the stress<br />

and frenzy of modern times<br />

or fast food and speed dating,<br />

we need to slow down,<br />

not on ski runs, but in our<br />

lives. Be it that we tired of<br />

queuing for lifts or of ski<br />

tracks as crowded as a mall on Saturday afternoon. Of<br />

going up with the first chairlift ride and of ski teachers’<br />

lessons. Of getting up at ungodly hours in freezing<br />

temperatures… After a whole week at work, why should<br />

we make so many sacrifices at weekends?<br />

Be it that traditional skiers, trying to work on their<br />

edges and mimic steering, were fed up with watching<br />

enthusiastic freeriders having so much fun in snowparks<br />

or on powder.<br />

Be it for all that, a new, freer way of experiencing<br />

snow has been spreading for a few years now. The<br />

trend is known as freeride and freestyle which means<br />

less style, less competitive spirit and less technique on<br />

the ski runs and much more fun in the backcountry<br />

and snowparks, to the detriment of alpine skiing, which<br />

is too expensive and unaffordable in times of financial<br />

crises This accounts also for all the zero (or nearly<br />

zero) cost disciplines practised in close contact with<br />

the wilderness: snow-shoeing (+22% compared to last<br />

year) ski-mountaineering (+12%), cross-country skiing<br />

(+4%), snow-kite and Nordic walking (+3%).<br />

Unlike well groomed pistes, snowparks are bursting<br />

with health and in Italy the new “free riders” keep<br />

growing in number (+7%). On jumps and “rails”,<br />

more and more freestylers are seen among baggy<br />

trousered snowboarders, jumping, doing aerobatics<br />

and landing smoothly with their twin-tip skis. Many<br />

of them are ex-snowboarders, tired of the board, who<br />

want to play on among jumps and half pipes.<br />

Professional figures have been created in snowparks<br />

and even ski teachers have kept up with the new<br />

trend. Today, beside teaching the style on the runs,<br />

they also accompany their clients in the backcountry<br />

to let them experience the thrill of floating on powder.<br />

The goal is that of teaching less and having more fun,<br />

even if the technique is not exactly that of Svindal or<br />

Von, freeriders have only one rule: the absence of rules.<br />

Yet there is a difference: once the motto was freeride is<br />

not a fashion, today, instead, the world of surfers and<br />

snowboarders — with woolen hats and goggles on even<br />

in the restaurant — is trendy indeed! Branded firms<br />

have detected the good deal and produced a wide range<br />

of multi-purpose equipment for on- and off-piste skiing,<br />

technical, ultralight, eco-sustainable, and above<br />

all brightly colored, in line with the new school.<br />

Ski areas also have adapted their facilities and offer<br />

special initiatives and even ad hoc ski passes for<br />

freeriders. The latest and most adrenaline producing<br />

among the new disciplines is skicross, which has become<br />

an Olympic sport: headlong rides through moguls<br />

and parabolic curves side by side with other riders<br />

and trying to finish on your skies not belly down.<br />

Pista!<br />

Una prima tutta italiana per la quinta edizione ampezzana<br />

della European Cup Snowboardcross: al suo debutto la<br />

Nazionale italiana di Simone Malusà. Per non perdere nemmeno<br />

un’evoluzione dei 130 atleti in rappresentanza di 25<br />

nazioni, la kermesse avrà una copertura live delle gare, visibili<br />

in streaming su Pc, Smartphone e Tablet. Sport e competizione,<br />

ma non solo. Premiazioni della Gara I in pieno<br />

centro a <strong>Cortina</strong>, dove gli atleti scenderanno da un “pistino”<br />

di neve; a seguire Cross Party con musica e spettacolo Surfing<br />

between snow e rock. Per la Gara 2 podio al parterre di<br />

arrivo. Appuntamento dal 21 al 23 dicembre 2012.<br />

© www.stefanozardini.com<br />

www.snowboardclubcortina.com

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