tradicionalmenteinovador - Brazil Buyers & Sellers

Sílvio Ávila
the Brazilian people. Within this context,
the following horticultural products
come in: leafy vegetables, tomatoes, potatoes,
sweet potatoes, cassava, onions,
carrots and garlic, and others. These are
followed by a vast list that comprises
upwards of 100 items, all of them easily
detected in supermarkets, rural fairs,
supply centers and local grocery stores.
In color, taste, aroma and health benefits,
what is known is that there could
possibly be no quality of life without
some of these products on the table.
To make sure that there is no shortage
of quality or quantity of vegetables
to fill the needs of the domestic market,
thus avoiding imports, the support segments
join efforts. In terms of research
and technological innovation, the concern
is to respond fast to the production
and industrialization needs.
Approaching and strengthening
this structure, entities and institutions
that represent the sector get organized
in order to share knowledge and spread
expertise. The Brazilian Vegetable
Yearbook 2011, now at its second edition
at the portfolio of Editora Gazeta,
joins this relevant publicity effort.
After all, the goal of each of these
actors is, - just like what out there in
the field the growers pursue – just one:
to ensure the supply of nutritious and
delicious food that leaves an aftertaste
of … want more. Not by chance, one of
the preferences by Brazilian people, and
all those who go for a full meal, is the
renowned legume soup. People know
what is good.
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