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En eksplorativ analyse af hvordan potentialet i social software og ...

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274<br />

Strategi for et succesfuldt online community:<br />

<strong>En</strong> <strong>eksplorativ</strong> <strong>analyse</strong> <strong>af</strong>, <strong>hvordan</strong> <strong>potentialet</strong> i <strong>social</strong><br />

<strong>software</strong> <strong>og</strong> praksisfællesskaber udnyttes bedst muligt.<br />

Af Marie Tielbo<br />

Bilag 3 - Praktisk anvendelse <strong>af</strong> <strong>social</strong> <strong>software</strong> - LinkedIN<br />

Jeg oprettede et spørgsmål på LinkedIN, der lød som følger 274 :<br />

”When is Social Software/Web 2.0 <strong>social</strong>? Is it <strong>social</strong> to use collaboration tools, write a<br />

bl<strong>og</strong>, post photos to Flickr etc.?<br />

I'm writing about <strong>social</strong> <strong>software</strong>/web 2.0 and related to that I'm currently reflecting on<br />

what makes <strong>social</strong> <strong>software</strong> <strong>social</strong>. My argument is that a lot of the things that's called<br />

<strong>social</strong> <strong>software</strong> aren’t really <strong>social</strong> in its nature. Why is it for example considered <strong>social</strong><br />

to use tagging?<br />

My theoretical background is Wenger's writings about communities of practice.”<br />

I løbet <strong>af</strong> et døgns tid havde jeg fået fem gode svar. Et sjette svar fulgte efter<br />

yderligere et par dage. Svarene<br />

Svar 1:<br />

Nu svarer jeg altså lige på dansk.<br />

Tagging i sig selv er ikke <strong>social</strong>t. Man kan jo godt gøre det udelukkende <strong>af</strong><br />

personlige grunde. Det er først, når man deler dem <strong>og</strong>, de aggregeres, at jeg<br />

opfatter dem som <strong>social</strong>e.<br />

Svar 2:<br />

Hi Marie,<br />

Your reflections are very sound, and I have thought about the same thing<br />

myself.<br />

I don't regard tagging as a <strong>social</strong> thing. The use of tags can be <strong>social</strong>, but it’s not<br />

<strong>social</strong> automatically.<br />

Social is a very nice buzzword, which is put as prefix to almost anything these<br />

days, but then for the term <strong>social</strong> to actually mean something, it must carry<br />

some form of link (communication, interaction, exchange etc.) between people.<br />

And yes tags and <strong>software</strong> can do just this, but not without human intervention.<br />

Hope that my raving was helpful<br />

Charles<br />

Svar 3:<br />

Tagging, in my view, is a tool that is not inherently <strong>social</strong>, but whose value<br />

greatly expands, when used in <strong>social</strong> ways. I am thinking specifically of<br />

folksonomies and tag clouds.<br />

Social bookmarking (Delicious, reddit, digg) relies upon tagging, and I believe<br />

140

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