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Microsoft Word - PhD Thesis Final.pdf - University of Limpopo ...

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in identities help individuals or groups to be “more distinguished” from one<br />

another.<br />

Imposed versus spontaneous identity creation<br />

(formation)<br />

Related to the above theoretical proposition, is the distinction between<br />

imposed identity and spontaneous identity (the latter which Castells [2000]<br />

refers to as having grown organically). Usually, identities are imposed by<br />

dominant social actors. A common example <strong>of</strong> imposed identity is usually by<br />

the state. In the modern age, national states, <strong>of</strong>ten use their power and<br />

influence to impose new identities 72 . The values <strong>of</strong> society are going to be<br />

the values that the state decides. On the other hand, identities which have<br />

grown organically are those which have developed not through coercion.<br />

These identities develop out <strong>of</strong> the mechanisms such as shared education;<br />

language teaching; the media; and the Internet 73 .<br />

On the issue <strong>of</strong> imposed identity, R. Jenkins talks about “a model <strong>of</strong><br />

internalisation which may occur if one is authoritatively labelled within an<br />

institutional setting” 74 . However, according to Jenkins, this model is not<br />

72 J. Muller et al, Challenges <strong>of</strong> Globalisation, p. 116.<br />

73 Ibid, pp. 123 – 124.<br />

74 R. Jenkins, Social Identity, p. 22.<br />

63

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