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human subjective endeavour, occurring in the same way as the valuing of an object.<br />

Perry (1954) uses the example of peace to demonstrate; the valuableness of peace being<br />

the characteristic conferred by the interest which is taken in it, for what it is, or for any<br />

of its attributes, effects or implications.<br />

What is a value?<br />

A survey of attempts to define values confirms human preference as central to<br />

most theories and definitions of value.<br />

Traditionally, all attempts to develop an exact formal theory of<br />

evaluation have concentrated on the concept of preference.<br />

Rescher, 1982, p. 73<br />

A value is a belief upon which a man acts by preference. (Allport, 1961, p. 454)<br />

A value is a conception of something which is personally or socially preferable.<br />

(Rokeach, 1973, p. 10)<br />

The term values has been used variously to refer to interests, pleasures, likes,<br />

preferences, duties, moral obligations, desires, wants, goals, needs, aversions and<br />

attractions, and many other kinds of selective orientations. To avoid such<br />

excessive looseness, we have insisted that the core phenomenon is the presence of<br />

criteria or standards of preference. (Rokeach, 1979, p. 16)<br />

A value is a human preference for a thing, state or a process. A value judgement is<br />

a decision based upon one or more values. (Seedhouse, 2005, p. xxiii)<br />

A man's "values" may refer to all his attitudes for-or-against anything. His values<br />

include his preferences and avoidances, his desire-objects and aversion-objects,<br />

his pleasure and pain tendencies, his goals, ideals, interests and disinterests, what<br />

he takes to be right and wrong, good and evil, beautiful and ugly, useful and<br />

useless, his approvals and disapprovals, his criteria of taste and standards of<br />

judgement. (Edel, 1953, p. 198)<br />

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