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[Sample B: Approval/Signature Sheet] - George Mason University

[Sample B: Approval/Signature Sheet] - George Mason University

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3. Assessment of the conditional utility functions.<br />

4. Assessment of the scaling constants.<br />

5. Consistency check.<br />

Before the assessment began it was made very clear to the DM that the<br />

preferences of interest to the model are his. It was explained that there are no correct<br />

preferences and that the preferences should represent his subject feelings.<br />

Also, since one of the purposes of the utility analysis is to make the DM think<br />

with care about his preferences, it was emphasized that changes along the process were<br />

completely normal and necessary for a correct analysis.<br />

As described earlier, the ranges of the attributes were defined based on research<br />

and expert assessment. Thus, it was also emphasized that the preferences assessed should<br />

only consider the consequences within that limited space, which is represented by (y, z)<br />

with y 0 ≤y≤y * and z 0 ≤z≤z * (see fig. 26). 106<br />

106 Ibid., 262.<br />

z *<br />

z 2<br />

z 1<br />

z 0<br />

y 0 y 1 y 2 y *<br />

Figure 26. A Two-Attribute Consequence Space.<br />

59

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