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Focus On Lighting Photos Focus on the Fundamentals.pdf

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how many pictures shouLd i shoot?<br />

Good questi<strong>on</strong>, but not quite <strong>the</strong> right questi<strong>on</strong>. The better questi<strong>on</strong><br />

is how many pictures should you submit? The answer depends <strong>on</strong> for<br />

whom you are working.<br />

We are no l<strong>on</strong>ger limited by <strong>the</strong> cost of film and processing (especially<br />

because hardly any<strong>on</strong>e shoots expensive 8-by-10-inch film anymore).<br />

Buying extra gigabytes of flash RAM is getting cheaper daily. We shoot<br />

as many pictures as we think we need, and <strong>the</strong>n we submit as few as<br />

possible. (Keep in mind, too, that downloading and editing takes time.<br />

So although we d<strong>on</strong>’t have <strong>the</strong> cost of film and processing, our time<br />

counts, too.)<br />

C<strong>on</strong>sider <strong>the</strong>se examples. Portrait photographers shoot as many<br />

pictures as <strong>the</strong> patience of <strong>the</strong> subject allows, and <strong>the</strong>n <strong>the</strong>y submit<br />

<strong>on</strong>ly <strong>the</strong> best for customer c<strong>on</strong>siderati<strong>on</strong>. Notice that showing more<br />

pictures does not always increase sales. Instead, <strong>on</strong>ly show pictures<br />

with different moods and expressi<strong>on</strong>. If <strong>the</strong>y are all good, people are<br />

more likely to buy <strong>on</strong>e of each.<br />

Journalistic photographers shoot as many frames as time allows, and<br />

<strong>the</strong>n <strong>the</strong>y submit most of <strong>the</strong> pictures to <strong>the</strong> picture editor. We d<strong>on</strong>’t<br />

know <strong>the</strong> final text yet and never know when our worst submissi<strong>on</strong> may<br />

turn out to fit <strong>the</strong> text best vertically or horiz<strong>on</strong>tally. Mediocre pictures<br />

sometimes win Pulitzer prizes if <strong>the</strong>y appear in <strong>the</strong> right article.<br />

Commercial photographers shoot an assignment until <strong>the</strong>y get <strong>on</strong>e<br />

good picture. If <strong>the</strong>y shoot more, <strong>the</strong> client just may pick <strong>the</strong> bad <strong>on</strong>e.<br />

D<strong>on</strong>’t give <strong>the</strong> client that chance.<br />

Developing photographers d<strong>on</strong>’t yet know what <strong>the</strong>y do well and<br />

should shoot everything <strong>the</strong>y can. Submit your best to as many forums<br />

as possible: your school, local camera clubs, websites, neighborhood<br />

art shows. Spread yourself around as much as possible; your local<br />

school or camera club guru may be great, but not <strong>the</strong> guru for you. If<br />

you haven’t yet found your directi<strong>on</strong>, your main job is to keep looking<br />

for it. Your own guru may be right down <strong>the</strong> hall in your school or may<br />

be running a website 8,000 miles away. Good luck!<br />

In any shoot,<br />

try to save a<br />

few shots for<br />

experimentati<strong>on</strong>.<br />

Push yourself.<br />

It will keep<br />

you fresh,<br />

and often you<br />

will surprise<br />

yourself!<br />

There’s More Than <str<strong>on</strong>g>On</str<strong>on</strong>g>e Way to Get Things D<strong>on</strong>e<br />

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