Naylor Road Metro Station Area Access and Capacity - WMATA.com.

Strengths, Weaknesses, Opportunities, and Threats
The Naylor Road Strength, Weakness, Opportunities, and Threat (SWOT) analysis summarizes
the most significant findings from the existing conditions survey conducted as part of this
survey. Through the SWOT analysis, the study team determined that, although small in stature,
the station area provides an abundance of strengths and opportunities. Table 14 summarizes the
SWOT analysis findings.
The strengths and opportunities that make Naylor Road Station ripe for renewed development
are primarily based on its proximity to Washington, DC and activity centers in Prince George’s
County, excellent connectivity via rail (three stops to Anacostia, six stops to L’Enfant) and bus
(served by eight lines) service, and on a groundswell of planning focus on development of
Naylor Road and the other stations of the outer Green Line. Most of the weaknesses identified
center on degraded infrastructure that has suffered from lack of investment in prior years.
The landscape for Naylor Road is shifting in a direction that promises to covert several of its
weaknesses into strengths. Due to the work already done through the SHA Streetscape Project
and the Metro Green Line Corridor Action Plan, among other efforts, the opportunity is present for
funding and commitment on the local, regional, and state levels for infrastructure improvements
around the station and high-value TOD.
Table 14: Results of the Naylor Road Station SWOT Analysis
Strengths (S) Weakness (W) Opportunities (O) Threats (T)
• Metro service
• Proximity to the District of
Columbia
• Bus service
• State of MD priority TOD site
• Poor pedestrian access
• No dedicated bike access/bike
lanes/bike share
• Poor sidewalk (infrastructure)
conditions
• Funding for infrastructure
improvements
• Redevelopment of Core Area
• Adjacent underutilized land
• Opportunities for mixed-use
• No street lights
• Aging (blighted) retail
• Lack of continuous ADA development
• Accessibility and visibility
facilities along Branch Avenue
• New access points into station
• Plans for building the trail
network
• Oxon Run Stream Valley Park
• Hillcrest Heights Community
Center
• Lack of pedestrian signals and
refuse areas
• Limited parking capacity
• Poor signage
• New signage theme and
wayfinding plan
31 | Existing Station Area Characteristics