DSpace at Khazar University

c. Researcher evaluates the information in two ways:
1. External criticism
2. Internal criticism
2-3-5. Access to information and method of gathering information and statistical
society:
The final goal of gathering information is to provide a foundation to provide
theories or questions proposed in the research. Information resources can be divided
into three parts as follow:
a. Distributed sources
b. Field sources
c. Statistical sources
Information about competitors can be obtained from the following:
- Essays
- Management speeches
- Analyst reports
- Interview with those who are in contact with competitors
- Evaluating annual reports of competitors
- Financial analyzing of four months regarding the main competitors
- Competitors’ costs estimating
- Summary of competitors' reports in planning process
- Selling force and market
Field resources used in this research are mentioned as above:
a. Method of census or study the whole society
b. Getting information by collecting samples
In strategic management, we should be in strategic direction. Strategic direction
is related to long-term and short-term of organization and determines the goals of an
organization. It is often described in a mission. Mission is a long-term part of planning
processes into the organization.
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